Ignite Podcast

Amy Marshall from Ohio Health, Details How Digital & Traditional Marketing Has Helped Ignite Growth in Their Partner Network

Amy Marshall from Ohio Health, Details How Digital & Traditional Marketing Has Helped Ignite Growth in Their Partner Network

Amy Marshall walks us through how the healthcare industry must pivot business to provide COVID services to increase revenue through trying times. The willingness to change your business model within healthcare marketing will help keep your business afloat.

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How Paul Gross, CMO of National Vision, Increased Patient Acquisition at Optical Retail Locations
National Vision Eyecare

How Paul Gross, CMO of National Vision, Increased Patient Acquisition at Optical Retail Locations

Paul Gross walks us through how the evolution of optometry marketing through the years has moved more to digital marketing to increase sales for National Vision. Then, he explains how personalizing ads and tailoring content for specific posts in certain areas will make the biggest difference in marketing successfully.

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Matt Kelly from Salesforce on How Medical Practices and Healthcare Organizations Can Use Modern Technology to Increase Patient Volume
Salesforce Tower

Matt Kelly from Salesforce on How Medical Practices and Healthcare Organizations Can Use Modern Technology to Increase Patient Volume

Modern technology helps healthcare digital marketing needs such as email marketing and social media marketing and is a great tool for healthcare marketers to use for patient nurturing, provider referrals, and so much more!

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How Cody Lee, Vice President at Summit Partners, is Quickly Scaling Healthcare Groups with Effective Digital Marketing Tactics

How Cody Lee, Vice President at Summit Partners, is Quickly Scaling Healthcare Groups with Effective Digital Marketing Tactics

Cody walks us through how you can get buy-in for your maketing campaigns and how to keep yourself sharp amidst the changing world of digital marketing. Finally, we delve into how you can work on your attribution solution (that rhymed!) without any fancy tools.

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How Hernando Ruiz-Jimenez is Growing New York Presbyterian Hospital

How Hernando Ruiz-Jimenez is Growing New York Presbyterian Hospital

Hernando walks us through how he is growing NYP, one of the world’s premier medical institutions affiliated with the renowned medical schools of Columbia and Cornell, is a leader in medical education, groundbreaking research, and innovative, patient-centered clinical care.

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