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Healthcare Marketing Blog

Privacy First: Marketing Technologies That Prioritize HIPAA Compliance

Privacy First: Marketing Technologies That Prioritize HIPAA Compliance

Healthcare marketers must strike a balance between effective marketing strategies and strict privacy rules. Here's our list of HIPAA-compliant marketing technologies healthcare marketers can use to get their jobs done while still ensuring compliance.

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Explore Our Latest Articles

The Definitive Guide to Facebook Custom Audience Targeting

The Definitive Guide to Facebook Custom Audience Targeting

Facebook Custom Audience Targeting allows you to retarget your website visitors, blog readers, prospects... Reach them with your remarketing campaign.

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How to Succeed with CPA Bidding and Maximize ROI on Google AdWords
CPA Bidding Strategies Explained

How to Succeed with CPA Bidding and Maximize ROI on Google AdWords

Google AdWords has a lot of tools that you can use to improve your campaign and get awesome results. You need to take advantage of these tools, especially when bidding for keywords.

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The World of AMP Landing Pages Has Arrived. How it Impacts Your Advertising
AMP Landing Page Optimization

The World of AMP Landing Pages Has Arrived. How it Impacts Your Advertising

As an integral part of your advertising campaigns, any potential change to your landing pages should be taken seriously. Google’s release of fast-loading AMP landing pages is an exciting time for mobile advertisers. But it also complicates things (namely, learning how to get started with AMP).

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Google Analytics 202: Get Insights to Boost Your Search Visibility Quickly

Google Analytics 202: Get Insights to Boost Your Search Visibility Quickly

You already know that content is a major part of a successful website. For your business to grow, it needs a constant flow of high-quality content, but how often do you measure the performance of your content to see what's working and what isn't?

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