How 3 Senior Care Organizations Grow with Digital Marketing
The senior care space is poised for a massive resurgence. See exactly how we helped three leading senior care groups build growth-oriented digital marketing strategies.
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Sustainable Growth For Senior Care Providers
Discover How With A Free Proposal
Scale Your Senior Healthcare Brand
Expand your lead pipeline & boost lead volume with robust performance marketing services.
Holistic Growth Strategies
Why Senior Care Centers Trust Cardinal
We’re Senior Care Marketing Experts
The senior care space is saturated. Our broad and deep-rooted expertise in the senior care realm—including in senior living home care, hospice, assisted living, and long-term care—means we know exactly how to make your brand stand out and keep your lead pipelines full.
Your Growth Is Our Goal
We help senior care providers increase brand awareness, attract new patients, and engage their communities with growth strategies tailored exclusively to their goals.
Cardinal Is Performance-Obsessed
Put simply, the nation’s top senior care providers trust Cardinal because we get results. We’re performance-driven to the max and don’t let growth stop at “good enough”—we aim to exceed growth targets for our senior care clients, every time.
We’re A Lead-Generating Machine
Millions of families search for senior care facilities every year. We’ll make sure they find yours first by expanding your facility’s web presence and leading new clientele to your front doors.
Senior Care Case Studies
Check Out Our Recent Senior Care Wins
Who We Help
Strategic Growth for Diverse Senior Care Providers
Providers across the complete senior care spectrum benefit from our strategic growth services.
Homecare
Drive qualified leads at a lower cost to your homecare brand with a full-funnel digital marketing strategy.
Hospice
We’ve helped over 350 hospice groups increase their patient volume with proven growth tactics.
Assisted Living
Increase resident volume with cutting-edge, patient-centric performance marketing services.
Senior Living
Generate a robust resident pipeline that maximizes occupancy and funnels new business to your senior living facility.
Long-term Care
We’ll help you build a steady pipeline of qualified leads and boost occupancy at your long-term senior care facility.
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2022 Senior Care Marketing Trends to Watch
Each year, we take an in-depth look at the most important digital marketing trends for the senior care industry. How is senior care marketing changing? What digital marketing strategies are most effective at reaching the senior population and their families? To engage prospects and keep pace with your competitors, read this blog post.
Read the full article to learn how to engage prospects and keep pace with your competitors — as well as what you need to do to scale your senior care practice.
How It’s Done
Our Senior Care Growth Services:
PPC Advertising
PPC Advertising
We leverage targeted PPC advertising campaigns driven by machine learning algorithms to maximize performance, ignite efficiency, and improve lead quality—so you can hit your patient volume and CPA goals quickly and effectively.
SEO
SEO
Despite the availability of more than one million licensed beds for seniors living in the United States, occupancy is low. The senior care facility market is highly saturated, but a solid SEO strategy will ensure you rank highly and bring high-quality leads right to your front door. Thanks to our expert understanding of the patient journey, we know how to help the right people find your site at the time it counts the most and ensure your website is properly structured, coded, and integrated.
Facebook Ads
Facebook Ads
Social media is an excellent platform to engage and influence your patients. Why not meet them where they are? We’ll set up and manage entire Facebook campaigns for you, optimizing each towards specific locations, times, and audiences for maximum ROI.
CRO
CRO
Your website should do more than just attract fleeting eyes; it should be converting prospects to loyal patients. That’s where our CRO services come in. We’ll optimize your website copy, CTAs, site structure, and more to drive conversions skyward and fuel sustainable growth for your senior healthcare facility.
Analytics
Analytics
Leveraging the leading AI-powered analytics software, we’ll help you turn raw data into actionable insights so you can get more leads with less spend. We’ll also continuously monitor and report your marketing performance and impact at each of your locations. Our reports are integrated, meaning we pull disparate data from various channels into a comprehensive dashboard that provides visibility into the bigger picture.
Web Design
Web Design
The first place your prospective patients or their families go to look for a new senior care provider is online. Once they find your website, you have less than 15 seconds to capture their attention and convince them to keep reading. That’s why we’ll develop a fast, well-designed, and responsive website for your senior healthcare facility that invites patients in and clearly communicates your value. We also make sure it’s easily discovered, crawled, and indexed by search engines, so you always appear at the top of the search results.
Our Senior Care Experience Runs Deep
Performance Marketing Strategies for the Full Senior Care Spectrum
Determining the best senior care provider for yourself or your loved ones is no easy task. The senior care spectrum is broad and often confusing.
People spend weeks or even months evaluating senior care options, reading reviews, evaluating facilities, and taking tours. It’s not a decision that happens overnight or is considered lightly. So, how do you help them choose the best senior care option?
Cardinal’s senior care marketing experts can develop the right digital marketing strategy to engage prospects and expand your lead pipeline. Our focus on website and search optimizations, brand awareness, reputation management, and targeted advertising is a winning combination for your business.
Our experience in the senior living spectrum runs deep and includes long-term care facilities, home care providers, hospice support, assisted living, and independent living communities. We help our customers grow and attract more admits through innovative performance marketing strategies.
Our investment in Cardinal is the best money we’ve spent this year by a mile! The team is incredibly fast-moving, communicative, and helpful; they’ve really become an extension of our team. Our partnership has made our growth stress-free.
Stay In The Know
Read The Latest In Senior Care Marketing News
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Accelerate Impact For Your Senior Care Facility
Cardinal is the proud trusted growth partner of senior care facilities nationwide. No matter if you’re a homecare, hospice, assisted living, senior living, or long-term care provider, you can count on Cardinal to boost your brand recognition, generate a robust patient pipeline, and help you expand into new markets. Ready to get started? Simply fill out the form to get in touch!
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