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Healthcare Marketing Blog

Privacy First: Marketing Technologies That Prioritize HIPAA Compliance

Privacy First: Marketing Technologies That Prioritize HIPAA Compliance

Healthcare marketers must strike a balance between effective marketing strategies and strict privacy rules. Here's our list of HIPAA-compliant marketing technologies healthcare marketers can use to get their jobs done while still ensuring compliance.

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Explore Our Latest Articles

7 Effective Tips for Medical Firms Using Google Ads to Drive Customers
Medical Clinic Header Image
Patient Acquisition

7 Effective Tips for Medical Firms Using Google Ads to Drive Customers

Have you dabbled in digital advertising and Google Ads, but haven’t gotten the results you were looking for? Did you feel like you were spending a lot of money, but not getting many new patients? If so, you may want to consider revamping your Google Ad campaigns.

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7 Common Marketing Mistakes That Affect Your Google Ad Conversions
Top Marketing Mistakes
Patient Acquisition

7 Common Marketing Mistakes That Affect Your Google Ad Conversions

When properly implemented, advertising your business or specific products through Google Ads (formerly Google AdWords) can increase your sales tremendously. If you don’t want to waste money on Google Ads by going into it blindly, our digital marketing agency can help with ppc management. A good starting point is to check out our Paid Search strategy.

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7 SEO Hacks that Increase Your Search Traffic in 60 Days
Search Engine Optimization
Patient Acquisition

7 SEO Hacks that Increase Your Search Traffic in 60 Days

Are you ready to catapult your website’s ranking to the top of search engine results pages? If you’re strategic and focus on the user, then you can increase your SEO performance in less than 60 days- it is possible.

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How Ben Goodman, VP of Marketing for CareSpot & MedPost Urgent Care, is focused on local brand awareness and using innovation to increase patient volume for over 100 urgent care locations
Urgent Care Clinic
Marketing Insights & Trends

How Ben Goodman, VP of Marketing for CareSpot & MedPost Urgent Care, is focused on local brand awareness and using innovation to increase patient volume for over 100 urgent care locations

Ben Goodman plans to continue growing CareSpot & MedPost through increasingly effective and trend setting digital advertising strategies.

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7 Steps to Win Local Customers Back By Using Google Map Packs
Google My Business Map Pack
Patient Acquisition

7 Steps to Win Local Customers Back By Using Google Map Packs

Due to the advent of the internet connecting people like never before, you now have the opportunity to get customers from all around the world. However, one detail many businesses forget is that people within their 10-mile radius are probably their best potential customers.

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A Step By Step Guide on the 6 Best SEO Analysis Tools and How to Use Them
Best SEO Analytics Tools
Digital Transformation

A Step By Step Guide on the 6 Best SEO Analysis Tools and How to Use Them

Monitoring search engine optimization requires tools that provide the right data about your website, business, and customers to help you determine what’s working or not. With these tools, you can make the right moves that will help get your website to the top of the ranks.

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