Healthcare Marketing Insights

Scale your healthcare group with the latest marketing insights and strategies.
How to Drive Telehealth Adoption in the “Post-COVID” Era

How to Drive Telehealth Adoption in the “Post-COVID” Era

Is COVID-19 over yet? We wish, but not quite. Though change is on the horizon, the pandemic lingers on. As does the demand for telehealth.

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Survey: The State of Healthcare Marketing in 2021

Survey: The State of Healthcare Marketing in 2021

Gain a better understanding of the current state of healthcare marketing in 2021 and what you need to do to grow your healthcare organization.

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5 Digital Solutions to Improve Patient Access to Healthcare

5 Digital Solutions to Improve Patient Access to Healthcare

With 30 percent of people now scheduling healthcare appointments online, and 40 percent having switched providers just to get an appointment sooner, improving patient access is more important than ever.

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How Patients Choose Healthcare Providers: What You Need to Know and Do
How Patients Choose Healthcare Providers

How Patients Choose Healthcare Providers: What You Need to Know and Do

Now more than ever, patients call the shots. Thanks to 24/7 internet access and unprecedented access to information, patients can be a lot more selective when it comes to finding and choosing a healthcare provider.

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8 Urgent Care Marketing Trends to Follow in 2021

8 Urgent Care Marketing Trends to Follow in 2021

New urgent care marketing trends are emerging in response to the global pandemic. Learn what this means for healthcare marketers in 2021.

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How Chatbots Can Improve the Patient Experience

How Chatbots Can Improve the Patient Experience

Despite their recent hype, chatbots are not a new phenomenon. The technology has been around for many years. In fact, you’ve likely encountered chatbots in your myriad internet adventures. Today, they’re everywhere, poking and prodding you from the bottom-right corner of every website.

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Your First Marketing Agency: What to Expect

Your First Marketing Agency: What to Expect

Marketing is critical to any business's success. If you are considering using a digital marketing agency, learn what to expect.

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Navigating a Surgical Backlog While Protecting Your Brand

Navigating a Surgical Backlog While Protecting Your Brand

With COVID-19 hospitalizations climbing, surgeries are being postponed. Learn how to navigate a surgical backlog and protect brand reputation.

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5 Video Marketing Trends to Watch in 2021

5 Video Marketing Trends to Watch in 2021

Video is an essential element of successful content marketing strategies. Learn the top 5 video marketing trends for 2021 and how you can embrace them.

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5 Conversion Rate Optimization Trends (CRO) for 2021

5 Conversion Rate Optimization Trends (CRO) for 2021

Conversion rate optimization (CRO) will be vitally important to digital marketers in 2021. Here are 5 CRO trends you can expect and how to prepare for them.

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