Healthcare Marketing Insights

Scale your healthcare group with the latest marketing insights and strategies.
Is Your Digital Marketing Agency Underperforming? 5 Things to Look At

Is Your Digital Marketing Agency Underperforming? 5 Things to Look At

Whether your team already uses a digital marketing agency or you’re thinking about bringing one in to help shoulder the load, there are a few questions you need to ask to measure effectiveness and evaluate performance (ahem, ROI) objectively.

Read More
Healthcare Annual Planning: Time for a Digital Makeover?
Healthcare Annual Planning

Healthcare Annual Planning: Time for a Digital Makeover?

The new year is nearly here. It’s time for healthcare organizations to hammer down their marketing strategies for 2022. This coming year, your shortcoming might cost you, so use this blog post as your roadmap for strengthening your digital marketing strategy.

Read More
How to Make Closed-Loop Reporting Work in Healthcare Marketing
Closed-Loop Reporting

How to Make Closed-Loop Reporting Work in Healthcare Marketing

Before you launch a new ad campaign or cut your email newsletter, you need to understand which marketing activities are actually generating leads and revenue. The secret to understanding marketing’s impact? Closed-loop reporting.

Read More
3 Strategies to Improve Patient Retention
Patient Retention

3 Strategies to Improve Patient Retention

How are you powering your customer retention program? Do you even have one? While the healthcare industry has traditionally lagged behind the curve of new technology adoption, there’s an opportunity here. Data and automation tools have tremendous potential to drive retention rates. What follows is a strong case for ramping up your data collection and marketing automation, including three actionable patient retention strategies you can put into practice immediately.

Read More
Top 5 Dental Marketing Trends to Watch in 2022

Top 5 Dental Marketing Trends to Watch in 2022

Dental support organizations (DSOs) have historically been ahead of the healthcare industry in terms of technology adoption. To keep the lead in the coming year, dental marketers will need to tackle some of the biggest challenges that DSOs will face in 2022, as well as invest in the right strategies and technologies.

Read More
Healthcare Marketing in the Age of Consumerism

Healthcare Marketing in the Age of Consumerism

Consumerism has taken healthcare by storm, forcing marketers to adapt their strategies. What follows is a look at what the consumerization of healthcare looks like, what it means for healthcare organizations, as well as some tactics you can adopt to acquire and keep patients.

Read More
10 Healthcare Marketing Trends for 2022
healthcare digital marketing trend 2022

10 Healthcare Marketing Trends for 2022

Surprise, surprise—the evolution of healthcare marketing presses on. As we look to 2022 and beyond, here are the digital marketing trends we’re keeping an eye on. Read on if you’re wondering what other organizations are investing in to remain competitive, as well as the best marketing strategies for driving growth. 

Read More
Webinar: Boost Conversion Rates by Optimizing Your Digital User Experience

Webinar: Boost Conversion Rates by Optimizing Your Digital User Experience

Do you have clicks and traffic but are struggling to book patient appointments? The problem could be your website or landing page. Minor annoyances or confusing features can deter users from taking action. To increase conversion rates, you need to examine your user experience and remove all barriers that might prevent patients from booking an appointment.

Read More
How Much Does Digital Marketing Cost?
how much does digital marketing cost

How Much Does Digital Marketing Cost?

Our digital marketing pricing guide will help you get an idea of how much you can expect to invest in your campaigns.

Read More
Get Started

Ready to Grow?

Great partnerships start with great discoveries. We start with your business goals and budget, and then help you find the right digital marketing strategy to fuel growth.

Fill out the form to get started!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.