PPC

Explore the latest pay-per-click advertising strategies, advice, and tips.
3 Simple Ways to Use Paid Search in Healthcare Marketing
Consumerization Healthcare

3 Simple Ways to Use Paid Search in Healthcare Marketing

If you are a Pay-Per-Click company, like us, or a business owner in the medical industry, use these free tips and their specific applications for paid search in pain management marketing or healthcare advertising.

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The Power of Programmatic: Finding the Right Audience at the Right Price

The Power of Programmatic: Finding the Right Audience at the Right Price

Maximizing your ROI through display advertising has never been as possible as it is today with the advent of programmatic allowing advertisers to seek out and target qualified audiences more effectively than ever

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Google Shopping: What are Product Listing Ads?

Google Shopping: What are Product Listing Ads?

A Brief History Lesson Does anyone remember a Google service named Froogle? Some of you may have an idea, while most will have absolutely no clue what I’m talking about. Froogle, launched back in 2002, was Google’s original attempt to create an online e-commerce search comparison tool. By 2007 the name changed to Google Product […]

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What Is Converged Media?
Marketing Strategy

What Is Converged Media?

Learn about converged media, the combination of paid, earned and owned media, and how each one plays an important role in the success of your online business.

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