How to Create Stellar Location Pages for Your Medical Organization

In healthcare, the name of the game is reaching patients. Consistently and with purpose. In an increasingly noisy digital marketplace, Google is still the best place to start. Of the…

10 Dental Marketing Strategies You Can Implement Right Now

10 Dental Marketing Strategies You Can Implement Right Now

Consistent new patient acquisition is essential for dental practices. According to a report by Aldrich Advisors, every dentist needs at least 20 new patients monthly to achieve business growth and…

Ignite digital marketing healthcare podcast

Podcast Ep. 10 – Call Analytics: Listen to Your Patients to Improve Conversions

Welcome to the Ignite Podcast, the only healthcare marketing podcast that digs into the digital strategies and tactics that help you accelerate growth. Each week, Cardinal's experts explore innovative ways…

How to Get More from Your Online Reviews

Healthcare consumers care a heck of a lot about reviews. Going online to check out the Google reviews for a particular practice, for example, or directory ratings for a specific…

Ignite digital marketing healthcare podcast

Podcast Ep. 9 – How Consumer Search Behavior is Evolving

Welcome to the Ignite Podcast, the only healthcare marketing podcast that digs into the digital strategies and tactics that help you accelerate growth. Each week, Cardinal's experts explore innovative ways…

How to Create an RFP That Finds You the Ideal Marketing Agency

So, you want to hire an agency to help you launch your next big marketing thing. A flagship advertising campaign, maybe. Or a spiffy new website. Now, you already know…

2021 Dental Marketing Trends You Should Know

The coming year will present new challenges for dental marketing professionals. COVID-19 has created tremendous uncertainty, economic instability, and political volatility. Within the world of dentistry, where so much person-to-person…

Ignite digital marketing healthcare podcast

Podcast Ep. 8 – Why You Can’t Neglect Your Digital Reputation

Welcome to the Ignite Podcast, the only healthcare marketing podcast that digs into the digital strategies and tactics that help you accelerate growth. Each week, Cardinal's experts explore innovative ways…

DSO PPC

How 3 DSOs Are Accelerating Growth with Digital Advertising

There’s a new digital marketing paradigm that dental service organizations (DSOs) are finally realizing. Today, so much of the patient’s journey has moved online. If you’re not present, you’ll fail…

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