The coming year will present new challenges for dental marketing professionals. COVID-19 has created tremendous uncertainty, economic instability, and political volatility. Within the world of dentistry, where so much person-to-person…

Understandably, people tend to scrutinize dental practices before pulling the trigger. How? They go online to read the latest reviews, for one. Generally speaking, nearly 60 percent of patients have…

Another year, another period of considerable growth for the dental industry. Healthy smiles don’t go out of business, it seems. Take the Inc. 5000 list of fastest-growing privately-held companies, for…

So much of the external circumstances shaking things up in 2020 are inextricably tied to the world of healthcare. Here’s to hoping, first and foremost, that a lot of things…