IDEAS & INNOVATION

Sharing our expertise to help drive your results.

10 Dental Marketing Strategies You Can Implement Right Now

10 Dental Marketing Strategies You Can Implement Right Now

According to a report by Aldrich Advisors, every dentist needs at least 20 new patients monthly to achieve business growth and success. While this is an ambitious goal; you aren’t going…

Modern Vascular

How Leslie Gibbs is Growing Modern Vascular by Identifying Lead Generation Gaps

marketings role in each step of the patient experience

Marketing’s Role at Each Step of the Patient Experience

At its core, healthcare is about taking care of the patient. While long ago a patient’s experience likely involved a telephone and an in-person appointment, things are far different nowadays.…

How Hernando Ruiz-Jimenez is Growing New York Presbyterian Hospital

How Much Do Google Ads Cost? A Quick Google Ads Pricing Guide

How Much Do Google Ads Cost? A Quick Google Ads Pricing Guide

One of the most common questions that clients ask here at Cardinal is: how much do Google Ads cost? This is a fair question especially when many businesses these days…

11 PPC Tools You Can Use to Easily Promote Your Medical Website

11 PPC Tools to Optimize Your Medical PPC Campaigns

For most business websites, securing the top position on Google is the ultimate goal. A medical website is no different.

how to write clickable headlines that imrpove your ctr

How to Write Clickable Headlines That Improve Your CTR

The content, length, grammar, and tone of your headlines determine whether a person will click on your headline or not. If your headlines don’t appeal to your target audience, your…

Primary Health Medical Group

How Chryssa Rich, Primary Health Medical Group, is Staying Ahead of New Competition

3 Examples of Healthcare Companies Using Google Ads to Generate Leads

3 Examples of Healthcare Companies Using Google Ads to Generate Leads

If you’re trying to reach more people and SEO isn’t proving effective, you might want to consider paid search advertising. Paid search, specifically using Google Ads, can get you front…

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