IDEAS & INNOVATION

It’s only natural to want fast results from your marketing spend. The reality is that it takes time to see consistent results from most digital marketing strategies. Here are a…

Each year, our team of marketing geeks puts their heads together to identify the top digital marketing trends for the coming year. The theme this year is data, machines, and…

Whether your team already uses a digital marketing agency or you’re thinking about bringing one in to help shoulder the load, there are a few questions you need to ask…

It is that time of year again when we forecast the search engine optimization (SEO) trends that will make a difference in digital marketing in 2022. Join Cardinal Digital Marketing…

How much do you have to invest in digital marketing to get results? Is digital marketing even worth it? These are important questions to ask if your business is considering…

Research by Pew Research Center shows that in the last three years, internet usage by adults has increased by at least 5%. Now, more than ever, businesses are tapping into…

Even though we're not always aware of it, digital marketing plays a significant role in our purchasing decisions. We might go through life muting YouTube ads and barely glancing at…

The big picture for Google search is that it wants to understand and respond adequately to natural, normal, everyday human conversation. Google doesn't want users to have to type in…

What is a good user interface design? That question has been the subject of heated debate on many web design forums since there was a web. There are several subjective…