Grow Your Company with
Boston’s Top Digital Marketing Agency

SEO Company Top Awards

Clients We Have Ignited Growth In

CareSpot Digital Marketing Client
Papa John's Digital Marketing Client
DentalWorks Digital Marketing Client
Club Car Digital Marketing Client
Swedish Covenant Digital Marketing Client
Athlete's Foot Digital Marketing Client

YOUR BUSINESS NEEDS CUSTOMERS, NOT EMPTY PROMISES.

Creating Custom Digital Marketing & SEO Plans
That Bring Customers to Your Destination

SEO ≠ Mystery

Having trouble driving sales towards your Boston business? If so, you might want to re-evaluate your digital marketing efforts. With a sound digital marketing plan, you can generate more leads and revenue from online channels like search, paid media, and social.

For this reason, you need a reputable digital marketing agency that will help ignite your Boston business growth.

Search Engine Optimization Strategies
Design to Bring Customers

Designed to bring customers

Cardinal Digital Marketing is a top-tier digital marketing agency with more than a decade of experience in helping businesses realize their full potential. From SEO to PPC to conversion rate optimization, we’re a full-service agency that has got all your marketing needs covered.

Do you want to know how we can put your Boston business on the map? Read on or feel free to contact us so we can talk.

Our Clients Love Us

"Cardinal’s ability to pull insights out of our data is far superior to other agencies."

— Nick Shirley, Marketing Planning Manager

Boston Digital Marketing Agency: Our Services

Search Engine Optimization

Search Engine Optimization (SEO)
If your customers search for a relevant keyword about your business, will they find your website? 75% of search engine users will not scroll past the first page of the results. Therefore, if your website is on the second page of Google, you’re missing out on a lot of traffic and potential conversions.
Cardinal’s roots are that of an SEO company so we know what it takes to help your website rank higher in the search engines. We also have proprietary software that will drive customers to your store locations or office.

Pay Per Click

Pay-Per-Click (PPC)
Pay-per-click or PPC is the best marketing channel for those who want the quickest results. In SEO, it can take months or years before you’ll see notable results. With PPC, you can generate traffic on the same day you launched your campaign.
However, it’s easy to overspend on PPC and not get the results that you want. This is where we come in. Our team of PPC experts will help manage your PPC account, ensure that it’s optimized for the best ROI, and target the audience that you want.

Content Creation

Content Creation
Any effective digital marketing campaign revolves around strong content. We’re talking about high-quality and engaging content that can convert. Content that answers the people’s questions so you need to be publishing blogs, creating infographics, uploading videos, and more. If you don’t have a sound content strategy in place, you’re doing it wrong.
Fortunately, Cardinal is made up of some of the best blog and copywriters on this side of the industry. We’re more than happy to take the lead in your content marketing plan. We’ll help you put out content that can build trust with your target audience.

Responsive Web Design

Web Design and Development
Your website is the very first touchpoint for many of your potential customers. When done right, your site becomes a key factor why customers are choosing your business. Otherwise, a poor website will only drive up your bounce rates – meaning visitors will just leave your site without performing any action.
Effective website design isn’t just about having a visually-appealing site. It needs to have the key elements that will strengthen your brand and improve its ability to convert. If you’re looking to update your website to be more conversion-focused, Cardinal can help.

Social Media Marketing

Social Media Marketing
There’s a good chance that your Boston-based business already has a couple of social media pages. But are you tapping into the potential of social media channels like Facebook, Instagram, or Twitter? You’ve set up your business’ social media but you’re not getting the results that you want apart from a couple of follows and likes.
With our social media team, we can make the power of social media work for your business. We’ll not only manage your social media accounts, we’re going to make sure that you’re reaching the right audience. We can even handle your paid advertising accounts on platforms like Facebook.

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Conversion Rate Optimization (CRO)
Although it’s good to receive good traffic and clicks on your website, these metrics mean very little if you’re not getting store visits or phone calls. To fix this, you need to have a well-designed conversion rate optimization strategy.
Optimized landing pages, conversion tracking, mobile optimization, and strong website copy are just some of the many steps to effective CRO. Cardinal Digital Marketing specializes in the best CRO practices. We’re focused on the results which pushes us to supercharge the clients’ conversion rates through CRO.

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Case Studies

Athletes Foot Digital Marketing Case Study
Carespot Digital Marketing Case Study
Club Car Digital Marketing Case Study

Climb Google’s Local Results to Drive Boston Local Customers

No two businesses are the same, so no two marketing strategies should be the same. Cardinal’s digital marketing plan will be custom designed to fit your individual company’s needs right here in Boston. Individuality matters. Cardinal will work with you to decide what combination of digital marketing tools will best suit you.

What You Get When You
Partner With Cardinal

Cardinal enjoys the expertise of individuals who make digital marketing their business. The Cardinal team thrives on creating winning strategies for Boston businesses that drive customers to you. When you choose Cardinal, you choose

A Partner

We don’t just want to run your marketing campaigns, we want to hear your ideas and partner together with you to grow your business faster.

Undivided Focus

We take the time to understand you. We’ll come to your office, sit down with you, and work to develop a winning campaign just for you. Our sole focus will be on you.

Dedicated Social Media/SEO/Programmatic Display Specialist

We’re never too busy to answer your questions. The specialist that’s right for your business will work side-by-side with you, giving you personal updates and helping you through any difficulties along the way.

Up-to-date Reporting

You will receive reports at the interval you choose, and you will have 24/7 access to our topnotch team.

Cardinal Flock

Meet the Flock

Say Hi To All Of Our Cardinals!

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Why Hire Cardinal as Your Boston Digital Marketing Agency?

Why should you choose us to market your Boston-based business?
Here are some questions that you need to ask yourself.

Do I Want Customized Marketing Strategies?

If you’re looking for a marketer that will use generic, cookie-cutter strategies, we’re not the agency for you. Every marketing requirements vary from one business to the next, so why should we use a one-size-fits-all approach?

At Cardinal, we pride ourselves in providing innovative and unique strategies that will best work for our partners. We’ll know everything there is to know about your business and then perform a full website audit. Once we have the right information, we will handcraft a strategy that’s fully customized to fit your needs.

Do I Need a Team of Digital Marketing Experts?

Of course, you do! One of the biggest benefits of hiring an agency partner is that you get to work with experts. They are professionals with the right skills and experience to take your marketing to a whole new level. This is what you can expect when you partner with Cardinal.

Great online marketing involves many different strategies. You need a well-rounded campaign if you wish to succeed in a very competitive market like Boston. Our team of SEO pros, PPC specialists, social media experts, and talented copywriters have got you covered.

How Do You Plan to Measure My Campaign?

Digital marketing is a very data-driven marketing process. Sure, there’s plenty of room for creativity and gut feelings but you always follow the data. If you can’t track and measure your campaign, there’s no way to know if your campaign is doing good or needs adjustments.

At Cardinal, we are big advocates of accountability and transparency. We will not only monitor every relevant KPIs of your campaign but also educate you on what they mean. We love to include our clients every step of the way. After all, we’re partners!

Can You Accommodate the Growth of My Business?

Cardinal is a full-service digital marketing agency and we offer a wide range of services from SEO to social media to programmatic display. In reality, you can’t just focus on a single marketing strategy especially if you want to be competitive in a Boston market.

Because we’re a full-service company, we can and will accommodate the growth of your business. In case you wish to branch out to other marketing strategies, you don’t have to deal with another agency.

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We are serious about closed loop attribution!

Cardinal’s Proprietary Marketing Technology Lead Stream’s Benefits:

Double Your Customers Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value customers.

Modernize Marketing

Modernize Your Business Marketing

Tired of relying on billboards & TV that don’t have quantitative ROI numbers? Step into the future of marketing and run group customers preference campaigns digitally and see which campaigns bring top of the funnel awareness that ends up converting through bottom of the funnel campaigns down the road.

Leadstream Benefits
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Boston, Massachusetts, is the city of firsts. It built the first subway system, formed the first public school and created the first public park. Its rich history is preserved for people in places like Back Bay’s Victorian homes or South End Historic District. It’s also one of the first cities formed in the U.S.

Cardinal Digital Marketing wants to help you create your firsts – your first digital marketing strategy, your first website, your first PPC campaign. . . . You get the idea. We’ll create a marketing heritage for you that brings you as much pride as your city.

If you’re ready to grow with a company that knows Boston and takes the time to know you, too, send us an email.

Boston SEO Digital Marketing Company
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FAQs

Can I Expect Quick Results for My Campaign?

Digital marketing is a long-term procedure. Even if you manage to get the results that you want, you still have to maintain your efforts. Otherwise, your rankings and other important metrics will drop. If you’re expecting quick overnight results, you’re in for a lot of disappointment. A good digital marketing campaign can take at least 6 months before you can see notable results.

Is Digital Marketing More Cost-Effective Than Traditional Advertising?

Traditional marketing can be very expensive but not only because of its cost. With channels like TV, radio, billboards, and print, you’re serving your marketing message to the general public. Thus, there’s only a handful of people that might be interested in your product or service.

Digital marketing is much more cost-effective because you can tailor your message and present them to groups that are more likely to become a customer. These are high-quality leads and have a higher chance to convert.

Can I Do SEO Myself?

A great thing about SEO is that you can go the DIY route. It’s a free online marketing method and there’s no shortage of SEO resources online. However, you have to keep in mind that SEO is very time-consuming because it requires a great deal of upkeep. It’s also very complex and can stump even the experts.

Plus, it’s an ever-changing industry so you have to keep up with Google updates, news, and trends. If you have the time, you can do SEO on your own. Most people don’t.

What is a Responsive Website Design?

We always suggest to clients to improve their website by adopting a responsive design. It’s a method of scaling a website up or down depending on the size or resolution of the screen. This way, your website will be displayed properly on many different devices – both on desktop and mobile.

Make Your Digital Marketing Fly With Cardinal

Hopefully, we have answered your questions about digital marketing and our humble agency. We know that Boston has a very competitive market and making your business stand out requires a well-designed campaign. Let us help your digital marketing campaign fly and realize its full potential.

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