Digital Marketing
For Chiropractic Practices
Chiropractic Practices Who Trust Us
Chiropractic Practices Case Studies
65 Million
Americans suffer from chronic lower back pain
50 Billion
Dollars each year in the US is spend on back pain treatments.
80%
of the population will experience back pain at some time in their lives.
Find And Engage New Patients For Your
Chiropractic Practices
The medical marketing experts at Cardinal can employ strategies to bring new patients to your chiropractic practice. Prospective patients need to understand the value of your services and trust that you can provide relief from pain, restore proper function, and promote healing to the body. Cardinal’s digital marketing techniques will expand your web presence and enable prospective patients to understand the benefits of chiropractic and find suitable treatment options for their health conditions.
Digital Marketing And SEO For Chiropractic Practices
Many people search the internet for alternative or natural treatment options for acute or chronic conditions such as neck and back pain, nerve pain and sciatica. They may be seeking relief from pain without drugs or surgery. Cardinal can help bring new patients to your chiropractic practice by focusing on your holistic approach to healthcare as well as highlighting conditions treated and therapies offered.
Igniting Your Growth With Cardinal
Leverage Cardinal’s medical marketing solutions
to grow your chiropractic patient base
SEO
673,000 Google searches occur for a Chiropractor each month in the U.S. In addition, over 2.4 Million searches occur each year for a Chiropractor Near Me.
Cardinal can help expand your patient base through the targeted local SEO (search engine optimization) of your website. We focus on increasing your site’s search rankings for specific keywords and markets. When people search online for chiropractic treatment options, we want them to find your website. The use of conversion optimization will not only direct clients to your site, but help close those leads.
Paid Search
Google AdWords and other paid search programs put your ads top of page for increased visibility. As prospective patients search online for chiropractors, we want your ad to be the first one they see. Prices for pay per click ads can start as low as a few dollars per click, making them a cost-effective marketing tool. Custom landing pages can be created, as well as graphic Display ads and Retargeting. Cardinal can keep your costs manageable by using geo-modifiers to control who views your PPC ads.
Social Advertising
Cardinal’s award winning social media management can help you reach prospective chirophractic patients on platforms such as Facebook. Millions of users spend time on social media every day, and ads placed there can be structured to reach your specific audience. Ads can target people based on their age, geographic location, and other factors.
Web Design
Cardinal can design a custom website for your chiropractic practice. Prospective patients often search online to locate healthcare providers, read doctor profiles, and evaluate services offered. Your chiropractic website should be engaging and informative. An optimized, responsive website is an essential component in growing your practice and expanding your patient base.
Reputation Management
You’ve worked hard to develop trust and rapport with your patients. A negative online review can harm your business by turning prospective clients away. Cardinal’s marketing specialists can help protect and maintain your good reputation.
Cardinal Specializes In Chiropractic Marketing
Our goal at Cardinal is to help you develop the right marketing strategy for your chiropractic practice. Our focus on brand awareness, targeted advertising, search engine optimization, and reputation management will help you grow your business.
Call us today to learn how we can help your practice grow.
“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”
The State of Healthcare Marketing In 2021 Survey Report
To gain a better understanding of the current state of healthcare marketing, we surveyed more than 100 healthcare marketers and executives to learn how they’re navigating the post-pandemic world.
Download the full report to learn their top marketing priorities, challenges, and investments and what you need to do to stay competitive and grow your healthcare organization.
Cardinal’s Proprietary Marketing Technology Patient Stream’s Benefits:
Double Your Patient Volume for the Same Spend
Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.
Executive Level Reporting
Give your CMO the reporting she didn’t even know was possible. No longer do you have to report on cost per lead. With Patient Stream, you will now be able to report on Cost Per Patient.
Healthcare Marketing Blog Articles
Why does link building matter for your healthcare organization? You don’t just need patients to find you; you need Google to find you and source you as a credible, trustworthy, and authoritative site. Here are a few strategies and tactics healthcare marketers can use to develop their link building portfolio, boost their rankings, and increase their visibility on Google.
Both the Google algorithm and how people search are evolving, sometimes in lockstep. In the past, Google trained us to search using specific formulas, especially in healthcare. You might have better success searching for “back pain relief” versus “how do I make my back stop hurting?” The onus was often on the person searching to unlock the right search results with just the right keyword.
Most people avoid the dentist if they can, a stigma made worse by the emergence of COVID-19. It’s no slight to dentists, of course. In the end, who really wants to be poked, prodded, or numbed? Then there’s the shame that comes with having bright lights shown on chompers that haven’t been flossed in months.
