Looking for a Boston SEO expert?
Cardinal has you covered.

If you’re ready to grow your business online, but don’t know
where to start, this Boston SEO expert can help

SEO Company Top Awards

Clients We Have Ignited Growth In

CareSpot Digital Marketing Client
Papa John's Digital Marketing Client
DentalWorks Digital Marketing Client
Club Car Digital Marketing Client
Swedish Covenant Digital Marketing Client
Athlete's Foot Digital Marketing Client
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From small businesses to Fortune 500 companies, everyone is looking for the secret to find new customers, connect with them, and establish a long-lasting relationship that leads to increased profits. Fortunately, the internet offers a way to do that- if you can do the legwork to make it to the top of search engine rankings.

With decades of knowledge since the dawn of the digital age, Cardinal has proven to be the number one expert in SEO here in Boston. We implement solid digital marketing strategies that drive results by focusing on the implementation of an effective SEO plan that boosts awareness and ROI.

Cardinal Boston SEO firm is a family of SEO specialists just waiting to help you with all your digital marketing needs. We’ll sit down with you right here in Boston, Massachusetts, and look over your current plan, analyze what’s working and what’s not, and come up with new strategies to successfully reach and convert new customers.

Our Clients Love Us

"Cardinal’s ability to pull insights out of our data is far superior to other agencies."

On-site SEO Assessment

Boston is a city that’s one of the best representations of America. From the deep amazing culture to the incredible people, there’s plenty to fall in love with in Boston. The city is also known for its massive startup scene and thousands of businesses.

If you want to outrank the competition in and out of Boston, a Boston SEO expert like Cardinal can help.

On SEO Assessment
Link Building

Link Building

Cardinal is a full-service digital marketing agency that can help you grow your Boston business through data-driven SEO solutions. We know how competitive this city is and what’s needed to get your business the edge over your competitors.

Why SEO: The Stats You Should Know

93% of Online Experiences Start With a Search Engine

It’s rare for users to know exactly what they want. So whether Google, Bing, or Yahoo, they need a search engine to guide them. Your business website is the first touchpoint for most of your customers. If your business doesn’t appear in the search results, how can your potential customers find you? Chances are, they won’t.

75% of Users Don’t Scroll Past the First Page of the Results

When was the last time that you had to scroll past the first page of the search results? Search engines like Google are doing a great job of providing the most relevant results to your queries. In most cases, people are satisfied with first page results. Good SEO will help you get there.

The 1st Organic Search Result Receives 32.5% of Traffic

Again, this highlights the importance of getting a high rank on Google. The road to getting that coveted 1st place listing can be long and arduous but it’s more than worth the investment. An SEO expert like Cardinal will not only help you get that first place position but also make sure you stay there.

Google’s Search Engine Market Share is 92.71%

Google dominates the search engine market share and it’s not slowing down anytime. The search engine behemoth is the tool of choice of many online users. Therefore, the bulk of your SEO campaign will focus on optimizing for Google. Although there’s no harm in targeting other search engines like Bing, Google remains the top priority.

81% of People Perform Research Before Making a Large Purchase

This is another statistic that underlines the importance of optimizing for search engines. SEO can increase your leads and sales because you can target audiences with high buying intent through the proper keywords. This is one of the understated benefits of SEO – marketing to people who are actively searching for your product or service.

70-80% of Users Ignore Paid Search Results

Although paid search strategies like PPC can produce great results, they’re no replacement for organic SEO. People have what is referred to as “ad blindness” which makes them ignore “sponsored” links and click on the organic results. However, paid search advertising is a great complement to SEO.

72% of Customers Who Perform a Local Search Are Likely to Visit a Store

72% of consumers are likely to visit a physical store within 5 miles after performing a local search. For your Boston business, it’s important that you optimize for local SEO. Content marketing, on-page optimizations, and link building with a localized intent are essential parts of good local SEO.

61% are More Likely to Contact a Local Business With a Mobile-Friendly Website

With almost everyone having a mobile device, mobile optimization is now a necessity, not a luxury. Optimizing your website for mobile users is now an essential component of SEO. If your website is not mobile-friendly, you’ll turn away a lot of potential customers.

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Case Studies

Athletes Foot Digital Marketing Case Study
Club Car Digital Marketing Case Study
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On-site SEO assessments
To make your SEO strategy work, we start with a 2-month critical assessment. We show up to your Boston location to evaluate your website’s health- everything from site speed to URL architecture. We scope out your competitors to see exactly where and how they have the advantage. Then we create a plan to edge them out and get you to the top of Google search results.

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Keyword research and monitoring
After getting to know your business and learning its goals, Cardinal Boston SEO experts dive in to find the best keywords that work within your budget, while also paying attention to what your competitors are doing. Then we put the plan into action and monitor the results, always available to adjust the strategy when needed.

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Social Media Marketing
Along with our organic and paid SEO efforts, we know how many people you can reach through Facebook, Instagram, Twitter, and other social networks to gain awareness and get qualified leads interested in your product or service. We’ll help manage your social media campaigns and keep them consistent with your other SEO tactics to help build trust, excitement, and influence with your brand.

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Conversion Tracking
Not only do Cardinal SEO experts set up your ad campaigns, we make sure that everything is seamless and is working to the very end. We look at every step of the buyer’s journey from the first impression to them filling out a form or purchasing your product- we track and analyze it all.

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Link building
If you have already have a website up and running, that’s a great start but if it’s not translating into sales then it probably needs some work. Cardinal looks at what you have and fills in the holes(with content generation and link building) to establish great relationships with influencer to help take your brand to the next level. Then we put the control back in your hands. You can manage it and get the credit when our efforts start making a difference in search engine rankings.

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Content Writing
Cardinal’s experienced writers can also help create consistent messaging that engages and inspires your prospects and drives them to convert. We provide fresh content for your blogs, website, and PPC campaigns utilizing SEO while driving conversions through quality, engaging copy.

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Boston SEO Expert: Things to Look For

SEO experts come in all shapes and sizes – from a freelancer to an SEO firm.
So what do you look for when hiring an SEO expert? Here are the qualities you should look for:

Years of Experience

Literally, anyone can create an “SEO agency” and call themselves an SEO expert. But that’s no guarantee that they actually know what they’re doing. SEO is a multifaceted online marketing process and hundreds of little things that go into the bigger picture. To do a good job, one needs years of experience to know what works and what doesn’t.

When hiring an SEO expert, make sure that they have many years of experience.

Proven Track Record of Success

It’s easy to talk the talk but can your SEO expert walk the walk? There’s no shortage of resources about SEO that one can use. However, having happy clients and many case studies is a different story. When talking to an SEO expert, make sure that they can provide client feedback, reviews, and case studies. In addition, make sure that they are fairly recent as well.

Well-Rounded Knowledge and Perspective

Over the years, SEO has changed tremendously. There are many facets to SEO and you need a well-rounded understanding of them. Although it’s good to look at the bigger picture, you should also know about the subjects outside the hyper-focused SEO arena.

We’re talking about human behavior and psychology, web analytics, social media landscape, web design, mobile optimization, content, business models, and the list goes on. These are critical factors that can severely impact your campaign.

Excellent Communication Skills

An SEO expert needs to have excellent communication skills. They should be able to clearly communicate why something must be changed on your website or why a certain approach doesn’t work. Also, they should be transparent about everything in your campaign and include you, the client, every step of the way. Avoid an SEO firm that prefers to keep you in the dark about certain practices.

Understands Your Goals

Does your SEO expert understand what your goals are? Do they appreciate what you’re trying to do with your campaign? Do you want to increase traffic? Or perhaps, you want to improve your conversions? A solid digital marketing strategy should include SEO. Also, the focus of your strategies should be accomplishing certain marketing goals and measuring them.

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Increase Your Customer Base Via SEO with Cardinal

SEO is the best way to grow your business online. Here’s are some of the SEO services our clients can expect from Cardinal:

Keyword Research and Identification:

Cardinal will research and identify the right keywords or keyphrases for your business. Keyword research is a big part of our overall SEO strategy.

Full Website Audit:

A full site audit allows us to know what we’re up against. Also, this helps us create a results-driven SEO strategy that uniquely works for your business.

UX Improvement:

To avoid high bounce rates on your website, Cardinal can help make your website more user-friendly. Mobile optimization is also available for you.

Content Marketing:

A strong SEO campaign needs content marketing. Our team of talented copywriters and content creators can help you create impactful and useful content for your site.

Quality Link Building:

In the world of SEO, link building has become more important. Cardinal will help build up your link portfolio for a stronger SEO presence.

Executive-Level Reports:

Don’t be left out in the dark. Cardinal values transparency which is why more effort goes into our monthly reports.

If you want to take the next step to grow your business and customer base, contact us and we’ll fire up your SEO.

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Meet the Flock

Say Hi To All Of Our Cardinals!

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Boston SEO Expert: Frequently Asked Questions

Is SEO worth the investment?

Many people are apprehensive about SEO because of long-term commitment and financial investment. SEO is only worth doing if you’re going to do it right – in this case, there’s no cheap, free, or easy routes. Superb SEO takes time, a lot of it.

If you don’t mind the long-term commitment, SEO is absolutely worth the investment. This is especially true if you want to be competitive.

How long before I see actual results?

SEO is not an overnight process – not a one-and-done marketing strategy. The speed at which you can climb the search results depend on many factors. Such factors include your current SEO status, strategies used, budget, and your competitors. At Cardinal, we advise our partners to wait at least three months to start seeing notable results from our SEO efforts. Typically, it can take 3-6 months to produce noteworthy results in SEO.

Is there a secret to SEO success?

If there is, we won’t tell you. In all seriousness, there’s no such thing as a one-size-fits-all or secret recipe to SEO. However, there are numerous best SEO practices to ensure that your website can climb the ranks of the search results. At Cardinal, our decades of experience will help us create a customized strategy that will meet your goals.

How can you guarantee first-page ranking?

We don’t. However, don’t get us wrong. Cardinal has helped many businesses have a first-page ranking and stayed there. It’s just that SEO is a very complex process that it’s hard to guarantee a first-page status. Nevertheless, you can trust that we utilize proven strategies and employ only the best SEO experts to work on your campaign.

Who will I be working with?

We don’t outsource our projects, so you will be working directly with our SEO team. A consultant manager will be assigned to your account and he or she will be your main point of contact. Your manager can be contacted 24/7 in case you have any questions or concerns.

As the 6th largest city in the United States, Boston, Massachusetts, houses close to 8.2 million people and is a huge commuter region. Founded in 1630 by English Puritans, Boston also has a lot of historical significance and was involved in many of the major events that allowed America to gain its independence from Great Britain.

Boston continued changing and growing with the times and centuries later, it is still regarded as a hub for entrepreneurship and innovation considering its excellent universities and some 2,000 startups. Boston ranks high for philanthropy and environmental sustainability, while supporting major industries in finance, biotechnology, and government relations.

Just as your city has continued to grow and adapt to a changing environment, Cardinal SEO expert wants to help your business keep pace with what’s going on in your industry and with your competition. We’ll walk you through the maze of PPC, SEO, and programmatic display. We’ll help you change your marketing approach to reflect the times in which you live, keeping your business alive and growing.

If you’re ready to grow with a company that knows Boston like the back of its hand and is eager to get to know you too, call us or send us an email today.

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