When someone is ready to buy a property, they go to the internet to research and find a mortgage company that they trust.How easy is it for them to find you?

Our PPC management agency can get your mortgage business out in front of those who are in the market to buy their next real estate property.

Case Studies

Kinecta Case Study
Uncle Case Study
Oklahoma Central
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Mortgage PPC Management Services

The real estate market is changing, and as the supply and demand of housing and commercial properties continues to fluctuate then people are continuing to go online to find a reliable financial partner that they trust.

Millions of searches go on monthly for “mortgage calculator” as people try to figure out what they can afford and how to get their dream property. And as a premier mortgage company, if you’re not online then it will be hard for buyers to find you.

But even if you do have a website and an online presence, if you’re not in the top rankings of the search engine results then you still will not get noticed because 90 percent of people going online don’t go past that first page.

However, trying to figure out an appropriate ad budget and jumping into pay-per-click advertising can be confusing and if you don’t know what you’re doing then it’s easy to waste money. Therefore, if you believe that you need to change your digital marketing strategy to work better for you and/or are looking for an increased ROI, fortunately our mortgage company PPC management team can help.

We know how to put together a keyword research plan and create ads that drive clicks to your mortgage company website while also building or redesigning your website if necessary to implement on-page optimization, link building, and content creation that boosts your mortgage business in the online search engine results.

With Cardinal, we partner you up with dedicated mortgage company PPC professionals who know how to effectively implement SEO strategies by using informative, eye-catching ad copy that amplifies your business and marketing message. But we don’t stop there- we will then optimize your website’s landing pages to make sure that those clicks convert into real dollars.

Mortgage PPC Management Agency

Let Us Help You Help People
Obtain Their Dream Property

According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results. That same percentage of clicks go to the top three results that show up on the search engine pages (90 percent of all clicks take place on that first page). This means that a PPC campaign done correctly and efficiently is a great way to get to the top of the SERPs and noticed by people who are looking for your services. However, it can cost more time and money trying to figure it out yourself then partnering with professional PPC experts. So, just like we wouldn’t just agree to buy a property without knowing how to pay for it, you shouldn’t take a shot in the dark with digital marketing.

Igniting Your Growth With Cardinal

Leverage Cardinal’s mortgage company digital marketing solutions to get more customers
by tapping into our PPC management expertise that focuses on:

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Ads That Get Noticed

You’ve done all the hard work to build up a staff of travel agents who can effectively get the job done so that your customers can have a memorable experience. So now it’s time to partner up with an equally great PPC management company that knows how to create ad copy that engages the right demographic and gives future customers the information they need to have a seamless trip.

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A Focus on Keyword Research

After learning more about your mortgage company and its goals, Cardinal PPC experts dive right in to find the best keywords that target qualified leads, all while staying within your budget. We can help you create original and engaging ad copy that helps your mortgage company get noticed by the right people and drives them to follow through with giving you their business. Then we launch the plan and consistently monitor the activity, redefining the strategy when necessary.

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Tapping into Social Media

While creating PPC campaigns for Google is important, Cardinal goes above and beyond by tapping into the power of social networking. We build PPC campaigns for Facebook and other social media platforms where your potential customers are going for information. Since social media networking is all about building trust and transparency, we keep the PPC messaging consistent, informative, and engaging across all platforms.

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Regular PPC Assessments

Whether you want to form a PPC campaign from scratch or have one already in place that needs a bit of fine tuning to produce results, Cardinal can take what you have and do a bit of tweaking and testing to get it to where it attracts- and converts- new customers.

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PPC Budget Management

Since there is a cost to Pay-Per-Click advertising, Cardinal is cognizant of how your digital advertising dollars are spent. We first do some keyword research to figure out which ones are most effective for your mortgage company and then Cardinal PPC specialists monitor- and perhaps adjust- your ad campaigns along the way to make sure they are producing the best results.

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Tracking Conversions

The purpose of setting up a PPC ad campaign is to get noticed and ultimately get new clients, so Cardinal PPC management experts ensure that your ad campaigns are set up properly and working through to the end. From the first online impression to getting the job done- we track everything to see what’s working and what people are responding to.

Cardinal Specializes in
Mortgage PPC Management

Cardinal’s mortgage company PPC management experts are skilled at creating customized SEO strategies that are catered to your specialty. Our focus on search engine optimization, targeted advertising, and increasing brand awareness can be the catalyst to expanding your customer base.

“Cardinal’s competitors constantly try to get us to switch to them. We are not interested in switching.”

Digital Marketing Blog Articles

Why Digital Marketing Takes Time

It’s only natural to want fast results from your marketing spend. The reality is that it takes time to see consistent results from most digital marketing strategies. Here are a few excellent reasons why from the people who conduct performance reporting each and every day.

Top Digital Marketing Trends for 2022

Each year, our team of marketing geeks puts their heads together to identify the top digital marketing trends for the coming year. The theme this year is data, machines, and the prevailing power of human ingenuity. As you plan for 2022, here’s what these trends might mean for you.

Is Your Digital Marketing Agency Underperforming? 5 Things to Look At

Whether your team already uses a digital marketing agency or you’re thinking about bringing one in to help shoulder the load, there are a few questions you need to ask to measure effectiveness and evaluate performance (ahem, ROI) objectively.

Cardinal’s Proprietary Marketing Technology Lead Stream’s Benefits:

Double Your Customers Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value clients.

Modernize Marketing

Executive Level Reporting

Tap into the type of analytical reporting that you didn’t even know was possible. No longer do you have to do all the legwork on finding the cost per lead. With Lead Stream, you will now be able to report on the Cost Per Customer marketing…and show the ROI.

Leadstream Benefits

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