ABA Therapy Performance Marketing

No. If your current website works and is based on WordPress, we can work on it. However, if your website isn’t on the WordPress platform, it may hinder our search optimization efforts. Fortunately, Cardinal can help migrate your website to WordPress from any CMS platform.

Meanwhile, if, for some reason, you’re not happy with how your website looks or functions, Cardinal can help as well. Your website is a vital asset of your ABA therapy brand, so it needs to look professional to attract more patients and stand out from the crowd.

Cardinal’s team of web design experts will help you develop a high-quality website with designs, content, and functionality optimized for healthcare. We also ensure your ABA therapy website has a strong SEO foundation so potential patients can find your services quickly.

It depends. The actual time frame for tangible results depends on factors like your required services, competition, and current search rankings. For instance, you may see meaningful results on your paid search campaign within the first 90 days, while a full-scale SEO plan may take three to six months to a year before you’ll see any positive developments.

Cardinal sets performance goals and metrics for clients every three months. This means you can expect comprehensive, data-driven results from your Cardinal team, regardless of the services you require.

The bottom line: digital marketing takes time. Unfortunately, Cardinal is not the agency for you if you need instant results.

Sure, if you want us to. As a full-service digital marketing agency, Cardinal provides a wide range of services that will help grow your ABA therapy brand and allow you to reach more patients. Our core marketing solutions include search engine optimization, PPC management, and web design, enabling us to become your strategic growth partner. The only services we don’t offer are social media posts, email marketing, and traditional print advertising (Cardinal is a digital-only agency).

With that said, Cardinal is the nation’s top healthcare marketing agency, and we helped numerous top healthcare brands succeed in digital marketing. For example, our PPC management team can boost overall performance and lead quality by supercharging your paid search campaign. Meanwhile, our Facebook Ads specialists will manage and optimize your ad campaigns to strengthen local awareness and achieve maximum ROI.

We ensure your digital marketing plan is tailor-made for your organization, regardless of your preferred services. Through measures like in-depth marketing analysis and competitor audits, Cardinal will develop a digital marketing campaign that best serves your ABA therapy brand.

Yes. Managing and optimizing paid search campaigns is one of our core services. Having said that, there are numerous ways to reduce the high CPAs of your ABA therapy center’s PPC campaign. For instance, Cardinal will analyze your account structure and determine if it’s in the best state to leverage Google’s machine-learning algorithm. It can do wonders in reducing costs and improving overall efficiency.

Next, we can work on updating your ad copy and creatives (e.g., integrating strategic call-to-actions) to improve your Ad Quality Score. Furthermore, we can create highly targeted landing pages where you can link your ads. These landing pages will contain critical information about your ABA therapy practice, such as an address, services, accepted insurance, etc. In general, we’ll audit your paid search campaign and devise the best possible strategy so you can make the most out of your marketing budget.

Scaling multi-location healthcare groups is the bread and butter of Cardinal, and we have proven growth strategies to achieve success for your ABA therapy practice. First, Cardinal will breathe new life into your SEO campaign using a specialized multi-pronged approach that includes content marketing, link building, and technical SEO.

Next, we can help launch various paid search campaigns for your ABA therapy centers. Cardinal specializes in efficient media campaigns, so we ensure budgets are allocated fluidly but with enough versatility to adapt to new trends. Finally, we’ll ensure multiple patient touchpoints are covered with a robust paid social media marketing strategy, which is crucial for increasing brand awareness for your behavioral therapy brand and attracting new patients who require your help.