5 Best Practices for Centralizing Marketing Post-Merger
One of the most overlooked parts of post-merger integration (PMI) is marketing. This article discusses why marketing centralization is so...
Read MoreGrow fast with scalable websites that build brand equity and generate leads.
Web design is a core pillar of scalable digital marketing, especially for high-growth businesses. We go beyond generic templates and cookie-cutter experiences. Cardinal is a strategic partner, helping you spin up search-optimized scalable sites that turn traffic into business and build your brand’s digital presence.
We build websites with an eye to the future, meaning your site will evolve in lockstep with your business.
Do you consolidate new acquisitions into a single brand? Keep things local? We’ll do the market research and find the positioning for long-term growth.
Our team specializes in developing high-performance multi-location websites, making it easy for you to launch new locations and services.
Not only will each of your sites be well optimized for SEO, but we’ll help you turn that search traffic into conversions.
I'm so pleased and grateful to see the collaboration within the team, the work being accomplished, and the results that we are achieving together. 400+ animal hospitals is a lot to scale marketing for but between the Cardinal + SVP teams we have grown lead volume while lowering CPL over the last 3 years together.
SEO-Ready Websites
SEO is about more than keywords and content. Your website structure and information architecture are foundational for private equity firms to get real SEO results. Our team will perform a deep website audit, assess SEO readiness. We then lay the groundwork for the on-page and technical SEO work so essential to long-term success.
Site Migration & Unified Branding.
Fold in acquisitions quickly and effectively without losing valuable website traffic. From scoping and planning, to integrations and branding, we bring it all together under a single umbrella without taking a hit to search visibility or traffic.
Custom Page Templates & Post Types.
Each of your new businesses and acquisitions is different. That’s why we create custom page templates and post types for all of your business needs. This allows us to create compelling multi-location sites that can be spun up for new locations quickly and efficiently.
Seamless Mobile Experiences
User experience (UX), SEO, and web design are closely tied together. The common thread? Mobile experiences. Sites optimized for mobile UX tend to please more people, perform better in search, and convert.
Web Traffic that Pays Off
Consider us your secret weapon when it comes to boosting conversion rates. Our web design team specializes in comprehensive CRO testing. With our combination of tech, knowledge, and service standards, your site will drive lead generation, sign-ups, and conversions.
An Elegant Tech Ecosystem
Work closely with our team to bring together disparate systems, get all of your locations on the same marketing technology stack, then connect websites to your CRM to better understand lead attribution and revenue generation.
Performance is one thing. A trusted, transparent marketing partner is something different entirely. When you work with a digital marketing agency that you can rely on to give you honest recommendations and the data to back it up, all future deals just got easier.
Let us help you wow your portfolio companies with digital marketing strategies that deliver the growth and returns they demand.
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