Denver, Here We Come

Gain Insight Into the Latest Marketing Trends at Dykema 2024

We’re headed to Dykema’s Definitive Conference (July 10-12) to help the nation’s largest DSOs accelerate growth with data-driven, HIPPA-compliant marketing.

Schedule Your Meeting Today
Dental Marketing is Getting Harder

No New Patients?

With growing economic pressures, privacy concerns, and regulatory changes, attracting new patients is more challenging than ever. Consumers are hesitant to spend on elective care, and marketing budgets are tight. The FTC’s enforcement of privacy regulations means that DSOs must comply or risk lawsuits, as highlighted by the recent Aspen Dental case.

At Dykema, we’re setting out to help dental groups navigate these issues with innovative strategies and tools to maximize patient acquisition and ensure compliance. 

Join us in the Mile High City, along with industry experts and dental marketers, ready to learn how to overcome these challenges and thrive in today’s competitive landscape.

Enter Our Dykema Giveaway

Win a YETI Cooler or YETI Tumbler

Swing by Cardinal’s booth (#14) at Dykema for a chance to win. We’re giving away a YETI Tundra 35 Hard Cooler and two YETI Rambler 30oz Tumblers. 

Don’t miss out on this opportunity to snag some top-quality gear. Visit us at the event, enter to win, and discover how Cardinal can elevate your marketing strategy while you’re there!

Cardinal is Your Growth Partner

How We Help DSOs Grow

Ensure HIPAA Compliance

HIPAA compliance is crucial to avoid costly lawsuits. We help you implement compliant tech and craft privacy-first marketing strategies so you can focus on providing excellent care.

Increase New Patient Volume

Drive growth through omnichannel marketing that breaks through the noise and reaches consumers where they are online with the right message at the right time.

Scale Marketing Efficiently

We’ll make sure your next de novo launch or M&A is a breeze with custom media strategies built for complex brand architectures, competitive markets, and growing new brands.

Meet Capacity Goals

We’re laser-focused on filling appointment books where needed to meet capacity goals across your system. Starved locations get new patients, while you don’t waste ad budget on booked practices.

Our Chat with Patient Prism

Revolutionizing Healthcare Through AI and Innovation

Dental groups encounter a common issue. A significant number of new patients or customers call, but only about half schedule an appointment. 

This problem prompted Amol Nirgudkar, founder and CEO of Patient Prism, to develop a solution.

We sat down with the man himself for a conversation about the pivotal role automation technology plays in easing clinicians’ workloads and increasing patient access to care.

Full-Funnel Strategy for DSO

Peak Dental Services

To meet revenue targets, Peak Dental needed to bring in more patients at a lower cost per acquisition (CPA). To do this, Cardinal ensured that all Peak Dental Google Ads contained the most relevant messaging and were placed in front of an ideal audience—those ready to find a local dentist.

To maximize campaign efficiency and leverage Google’s machine learning capabilities, we used a consolidated Google Ads account structure and paired it with a hands-on management approach, fine-tuning all locations.

As a result, we have been able to increase lead volume most cost-effectively, setting Peak Dental up for continued expansion and growth in keeping with their goals.

Meet Us at Dykema

Come See Us at Booth #14

Mile High City here we come! Swing by Booth #14 at Dykema 2024 and meet our team, including CEO, Alex Membrillo. 

We’ll be located by everyone’s favorite call-tracking solution and our partner Patient Prism! Head on over and let’s talk HIPAA and DSO marketing.

P.S. We’ll have Cardinal goodies & a giveaway for a YETI Tundra cooler and two cups!

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