Digital Marketing
For Pediatric Practices

C. S. Mott Children Hospital
Cleveland Clinic Children
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301 Thousand

Google searches occur monthly in the U.S. for pediatricians.


of children in the U.S. have seen a pediatrician within the last year.

486 Thousand

Americans search for Pediatrician Near Me each year.

Find And Engage New Patients For Your
Pediatric Practices

Selecting a pediatric practice is among the most important decisions a family can make. When it comes to medical care for their children, parents want to make the best choice possible. They expect high quality healthcare they can count on when their child is sick or injured. In addition, parents want the office environment to be a friendly and caring one that will put their child at ease. Cardinal’s marketing strategies can help these families connect with your pediatric practice and become loyal patients.

Digital Marketing And SEO For Pediatric Practices

Pediatricians provide medical care for newborns, children, and adolescents. A pediatrician may be a primary care physician, or they may limit their practice to a subspecialty such as neonatology or pediatric cardiology. Patients would generally receive a referral to a pediatric specialist. Expectant parents will often select a pediatric practice before the birth of a child, and then continue using that practice throughout childhood. As younger siblings are born, they will also become patients. Cardinal can help you implement the right digital marketing plan to bring new patients to your pediatric practice.

Igniting Your Growth With Cardinal

Leverage Cardinal’s medical marketing solutions
to grow your pediatric patient base.


More than 301,000 Google searches occur for a Pediatrician each month in the U.S. That’s over 3.6 Million searches each year.

For parents to find your pedriatric practice online, your webpages must rank on page one. Most searches won’t even get to page two. Cardinal will use targeted search engine optimization to increase your rankings for specific keywords and markets. Driving more people to your website means better opportunities to convert those leads into new patients.

Healthcare Practice SEO Services
Healthcare Practice Paid Search

Paid Search

Paid search brings in more qualified pediatric leads. A well-designed pay per click campaign can be a great return on investment. Your ads will be very specific, targeting the potential customers you are trying to reach. Geo-modifiers can help eliminate casual browsers, so that your ad spend is kept under control.

Social Advertising

An effective social media presence allows your practice to connect with people on different social platforms. Your branding efforts can be enhanced through the use of social media advertising. If your pediatric practice has not advertised on a platform such as Facebook, Cardinal can help you get the most from this untapped resource.

Healthcare Practices Social Advertising
Healthcare Practices Web Design Services

Web Design

A patient’s first impression of your pediatric practice is often based on your website. It needs to be engaging, informative, and user friendly. Cardinal will design a custom website that will drive search engine traffic. Our websites are built to be responsive, whether viewed on a desktop or mobile device. Features can include social integration, booking engines, patient portals, and more.

Reputation Management

Your pediatric practice’s online reputation matters in this digital age. People make decisions based on reviews they read, and negative postings are harmful to your business. You’ve spent years building your excellent reputation, and it’s an important asset. Let Cardinal help you maintain it.

Healthcare Practices Reputation Management Services
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Healthcare Clients who Trust Us

Dental Works
Dental Works Case Study Logo

increase in


decrease in cost per conversion

Dental Works - copy
CareSpot Urgent Care

digital leads in 9 months


per lead


increase in organic traffic

Dental Works - copy
MedPost Case Study Brand

increase in brand convertions


decrease in branded cost per acquisition

Dental Works - copy
Digestive Healthcare of Georgia

lead volume


place in
Google SERP

Atlanta Brain and Spine
Atlanta Brain and Spine Care

increase in
leads per month


more surgeries
each month

Orthoatlanta Case Study Logo

increase in
web traffic


additional qualified leads

Tolson Center
Tolson Center Logo

increase in
conversion rate


new leads

Sober Living
Sober Living Case Study Brand

Increase In Organic (SEO) Website Visits


increase in overall

Premium Hospital
Swedish Covenant Hospital

Impressions generated by Prominent Hospital


average cost per lead for Orthopedic service line

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Cardinal Specializes In Pediatric Practices Marketing

For continued growth in today’s competitive healthcare marketplace, you need a successful digital marketing strategy. Cardinal’s comprehensive marketing services can take your pediatric practice to the next level. Our experienced medical marketers will focus on building your brand, expanding your web presence, helping you acquire new patients, and generating referrals.
Contact the pediatric marketing experts at Cardinal today to learn more.

“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”

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CM_State of Healthcare Marketing in 2021 survey_02 580x730

The State of Healthcare Marketing In 2021 Survey Report

To gain a better understanding of the current state of healthcare marketing, we surveyed more than 100 healthcare marketers and executives to learn how they’re navigating the post-pandemic world.

Download the full report to learn their top marketing priorities, challenges, and investments and what you need to do to stay competitive and grow your healthcare organization.

Cardinal’s Proprietary Marketing Technology Patient Stream’s Benefits:

Double Patient Volume

Double Your Patient Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.

Executive Level Reporting

Executive Level Reporting

Give your CMO the reporting she didn’t even know was possible. No longer do you have to report on cost per lead. With Patient Stream, you will now be able to report on Cost Per Patient.

Patient Stream

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