Digital Marketing
For Pediatric Practices

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Pediatric Practices Who Trust Us

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Piedmont Hospital
Boston IVF
CareSpot Urgent Care

Pediatric Practices Case Studies

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Boston Ivi Hospital
Carespot Digital Marketing Case Study
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301 Thousand

Google searches occur monthly in the U.S. for pediatricians.

83.6%

of children in the U.S. have seen a pediatrician within the last year.

486 Thousand

Americans search for Pediatrician Near Me each year.

Find And Engage New Patients For Your
Pediatric Practices

Selecting a pediatric practice is among the most important decisions a family can make. When it comes to medical care for their children, parents want to make the best choice possible. They expect high quality healthcare they can count on when their child is sick or injured. In addition, parents want the office environment to be a friendly and caring one that will put their child at ease. Cardinal’s marketing strategies can help these families connect with your pediatric practice and become loyal patients.

Digital Marketing And SEO For Pediatric Practices

Pediatricians provide medical care for newborns, children, and adolescents. A pediatrician may be a primary care physician, or they may limit their practice to a subspecialty such as neonatology or pediatric cardiology. Patients would generally receive a referral to a pediatric specialist. Expectant parents will often select a pediatric practice before the birth of a child, and then continue using that practice throughout childhood. As younger siblings are born, they will also become patients. Cardinal can help you implement the right digital marketing plan to bring new patients to your pediatric practice.

Igniting Your Growth With Cardinal

Leverage Cardinal’s medical marketing solutions
to grow your pediatric patient base.

SEO

More than 301,000 Google searches occur for a Pediatrician each month in the U.S. That’s over 3.6 Million searches each year.

For parents to find your pedriatric practice online, your webpages must rank on page one. Most searches won’t even get to page two. Cardinal will use targeted search engine optimization to increase your rankings for specific keywords and markets. Driving more people to your website means better opportunities to convert those leads into new patients.

Healthcare Practice SEO Services
Healthcare Practice Paid Search

Paid Search

Paid search brings in more qualified pediatric leads. A well-designed pay per click campaign can be a great return on investment. Your ads will be very specific, targeting the potential customers you are trying to reach. Geo-modifiers can help eliminate casual browsers, so that your ad spend is kept under control.

Social Advertising

An effective social media presence allows your practice to connect with people on different social platforms. Your branding efforts can be enhanced through the use of social media advertising. If your pediatric practice has not advertised on a platform such as Facebook, Cardinal can help you get the most from this untapped resource.

Healthcare Practices Social Advertising
Healthcare Practices Web Design Services

Web Design

A patient’s first impression of your pediatric practice is often based on your website. It needs to be engaging, informative, and user friendly. Cardinal will design a custom website that will drive search engine traffic. Our websites are built to be responsive, whether viewed on a desktop or mobile device. Features can include social integration, booking engines, patient portals, and more.

Reputation Management

Your pediatric practice’s online reputation matters in this digital age. People make decisions based on reviews they read, and negative postings are harmful to your business. You’ve spent years building your excellent reputation, and it’s an important asset. Let Cardinal help you maintain it.

Healthcare Practices Reputation Management Services

Cardinal Specializes In Pediatric Practices Marketing

For continued growth in today’s competitive healthcare marketplace, you need a successful digital marketing strategy. Cardinal’s comprehensive marketing services can take your pediatric practice to the next level. Our experienced medical marketers will focus on building your brand, expanding your web presence, helping you acquire new patients, and generating referrals.
Contact the pediatric marketing experts at Cardinal today to learn more.

“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”

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The State of Healthcare Marketing In 2021 Survey Report

To gain a better understanding of the current state of healthcare marketing, we surveyed more than 100 healthcare marketers and executives to learn how they’re navigating the post-pandemic world.

Download the full report to learn their top marketing priorities, challenges, and investments and what you need to do to stay competitive and grow your healthcare organization.

Cardinal’s Proprietary Marketing Technology Patient Stream’s Benefits:

Double Patient Volume

Double Your Patient Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.

Executive Level Reporting

Executive Level Reporting

Give your CMO the reporting she didn’t even know was possible. No longer do you have to report on cost per lead. With Patient Stream, you will now be able to report on Cost Per Patient.

Patient Stream

Healthcare Marketing Blog Articles

Podcast Ep. 33 – 6 SEO Principles That Make It Easy for Healthcare Consumers to Find You

It’s no secret – you need to be ranking highly on Google to make sure healthcare consumers can find you. But you also need to have a solid website that is built to support search engine optimization (SEO). Here are the 6 principles to follow for creating your dream website, the best technologies to use for building your website with SEO in mind, and how UX can impact your website’s performance.

DSO Marketing: Reporting Results Across Multiple Brands & Locations

Dental support organizations (DSOs) face some unique challenges to efficient reporting. In this blog post, I provide practicable ideas for reporting campaign results across multiple brands and locations. Plus, I give you my take on why you should consolidate campaigns and data (and how)

Podcast Ep. 32 – How to Get Patients To Your Door: Developing Your Healthcare Offer

What do your patients care about? That is the first thing you need to think of when developing an offer for your healthcare organization. Once you’ve narrowed that down, you can then start building out your unique offering(s).

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