Digital Marketing
For Obstetrics & Gynecology Practices

Orlando Health
Lakeview Hospital
Hattiesburg Clinic
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368 thousand

Google US searches occur each month for gynecologist.

6,000

Women a day hit menopause.

38 Million

Women take hormone therapy.

Find And Engage New Patients For Your
Obstetrics & Gynecology Practice

Choosing an obstetrician or gynecologist is one of the most important healthcare decisions a woman may make in her life. These physicians are experts in female reproductive health, including pregnancy, childbirth, menopause, and diseases of the reproductive system. They perform preventive screenings of the reproductive organs as well as the breasts. A woman will see a physician in this specialty from puberty throughout her adult life, so she must feel a high level of trust and rapport with this medical provider.

Digital Marketing And SEO For Obstetrics & Gynecology Practice

Some physicians in this specialty will provide comprehensive women’s reproductive services. Others will specialize in either obstetrics or gynecology alone. When women feel comfortable with a practice and its physicians, they will become loyal patients who make referrals to family members and friends. Just as your patients receive medical care tailored to their specific needs, your practice deserves a marketing plan customized to grow your business.

Igniting Your Growth With Cardinal

Leverage Cardinal’s medical marketing solutions
to grow your Obstetrics & Gynecology practice

SEO

Over 4.4 Million Google searches occur for a Gynecologist each year in the U.S. In addition, OB GYN receives over 726,000 searches each year.

Your website must be highly ranked for prospective obstetrics and gynecology patients to find it. Most searchers will not bother to look beyond page one. Search engine optimization will get your website noticed by targeting specific keywords and markets related to your specialty. Using conversion optimization will help turn those leads into new patients. If your search rankings are not where they need to be, Cardinal can help.

Healthcare Practice SEO Services
Healthcare Practice Paid Search

Paid Search

Paid search is one of the best digital marketing strategies to bring in qualified leads. Cardinal will maximize your online advertising budget to get you the highest return on investment. Pay per click ads will be customized to attract the women who are looking for your obstetrics or gynecology services. Geo-modifiers can help eliminate casual browsers, so your costs stay within your budget.

Social Advertising

Cardinal’s award winning social media management can help your obstetrics or gynecology practice connect with people on social media platforms. We can help you reach out to users of Facebook and other platforms in the demographics you are targeting. Segmentation will help identify prospective patients based on age, gender, location, and other factors.

Healthcare Practices Social Advertising
Healthcare Practices Web Design Services

Web Design

Don’t continue to rely on an outdated website that has not been optimized. Cardinal can design a custom website for your obstetrics or gynecology practice. We can integrate a booking engine into your site, if needed, and design a user-friendly patient portal to make patient communication easier and more efficient. Our websites are built to be responsive, so whether your patients are using their home computer or their mobile device their be able to view your site.

Reputation Management

Your reputation is one of your most valuable assets. Cardinal can help you protect it. We know that increasing numbers of people read online reviews of medical providers on sites like ZocDoc, Healthgrades, and RateMDs.com. Let us proactively monitor and address any negative postings so that your obstetrics or gynecology practice can maintain its positive image.

Healthcare Practices Reputation Management Services
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Healthcare Clients who Trust Us

Dental Works
Dental Works Case Study Logo
40%

increase in
conversions

25%

decrease in cost per conversion

Dental Works - copy
CareSpot Urgent Care
173,880

digital leads in 9 months

$3,94

cost
per lead

100%

increase in organic traffic

Dental Works - copy
MedPost Case Study Brand
21%

increase in brand convertions

17%

decrease in branded cost per acquisition

Dental Works - copy
Digestive Healthcare of Georgia
334%

increased
lead volume

#2

place in
Google SERP

Atlanta Brain and Spine
Atlanta Brain and Spine Care
325%

increase in
leads per month

6

more surgeries
each month

OrthoAtlanta
Orthoatlanta Case Study Logo
91.06%

increase in
web traffic

1300

additional qualified leads

Tolson Center
Tolson Center Logo
192%

increase in
conversion rate

69

new leads

Sober Living
Sober Living Case Study Brand
21%

Increase In Organic (SEO) Website Visits

51%

increase in overall
conversions

Premium Hospital
Swedish Covenant Hospital
1.2MM

Impressions generated by Prominent Hospital

$119

average cost per lead for Orthopedic service line

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Cardinal Specializes In OB GYN Medical Marketing

The right digital marketing strategy is essential in today’s competitive healthcare environment. Your obstetrics or gynecology practice needs targeted SEO, effective paid advertising, an optimized and responsive website, and proactive reputation management to stay ahead of other practices.
Let Cardinal help your Obstetrics practice reach the next level.

“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”

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CM_State of Healthcare Marketing in 2021 survey_02 580x730

The State of Healthcare Marketing In 2021 Survey Report

To gain a better understanding of the current state of healthcare marketing, we surveyed more than 100 healthcare marketers and executives to learn how they’re navigating the post-pandemic world.

Download the full report to learn their top marketing priorities, challenges, and investments and what you need to do to stay competitive and grow your healthcare organization.

Cardinal’s Proprietary Marketing Technology Patient Stream’s Benefits:

Double Patient Volume

Double Your Patient Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.

Executive Level Reporting

Executive Level Reporting

Give your CMO the reporting she didn’t even know was possible. No longer do you have to report on cost per lead. With Patient Stream, you will now be able to report on Cost Per Patient.

Patient Stream

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