Plastic surgery has exploded in America.
How well does your cosmetic practice stand out?

Getting cosmetic body enhancements is the new norm in the U.S. and people only want to go to the best plastic surgeons in their area. How well does your plastic surgery practice stand out?

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Plastic Surgery and Cosmetic Surgery Practices Who Trust Us

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Plastic Surgery and Cosmetic Surgery Practices Case Studies

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Plastic Surgery Marketing Case Study
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People want to look and feel their best self. And with the innovations happening in cosmetic surgery, people are taking notice and making the leap to invest in body enhancements. In 2018, more than 18 million plastic surgery procedures were performed, mainly due to less invasive procedures making the decision to do a little nipping and tucking easier for those looking to improve how they present themselves to the world.

There are plenty of people looking to get face lifts, liposuction, breast augmentation, nose reshaping, or eyelid lifts in an effort to enhance their looks and self-confidence, but with that brings a lot of competition (the industry has even sparked popular TV shows like Nip/Tuck and the currently running Botched).

Whether you realize it or not, people go to online search engines first to find out where the best plastic surgeons are closest to where they live. That’s why it’s important to have a presence on the internet so that the right people who are actively looking for specific body enhancements can quickly and easily find you.

Plastic Surgery PPC Services
Plastic Surgery PPC Agency

No matter what kind of plastic surgery you specialize in, you want to be noticed by being at the topof Google search results. And with plastic surgery being one of the fastest growing medical industries in the United States…if you don’t have a presence online among your competitors then you’re likely to get left behind.

The fastest, most efficient way to gain exposure and bring people in your area to your plastic surgery practice is by implementing a solid PPC strategy. But if you don’t know where to start, our plastic surgery PPC management company can help. Our dedicated cosmetic surgery PPC professionals know how to target the right keywords that attract new and qualified patients by using informative, eye-catching ad copy that amplifies your business and marketing message. But we don’t stop there- we will then optimize your website’s landing pages to make sure that those clicks convert into real dollars through booked appointments and giving patients the results they are after.

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Let Us Help You Improve People’s Self-Confidence

According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results. This means that a PPC campaign done right is a great way to get to the top of the SERPs and noticed by people who are looking for your type of cosmetic services. However, it can cost more time and money trying to figure it out yourself then partnering with professional PPC experts. So, just like we wouldn’t try to perform liposuction on ourselves, you shouldn’t go into digital marketing alone either.

Igniting Your Growth with Cardinal

Leverage Cardinal’s plastic surgery digital marketing solutions to book more
appointments by tapping into our PPC management expertise that focuses on:

Social Media Plans

Ads That Get Noticed

You’ve done all of the hard work to build up a great staff who can efficiently perform body enhancements that get people looking and feeling their best selves, so now it’s time to partner up with an equally great PPC management company that knows how to create ad copy that gets your practice looking its best self on the internet. We know how to engage the right demographic and gives future patients the information they need to make an educated decision about who to go with.

A Focus on Keyword Research

Our plastic surgery PPC experts already know that people looking for body enhancements are looking at how the procedure is performed, before and after pics, and costs. We understand all of this and after learning more about your goals, we dive right in to find the best keywords that target qualified leads, all while staying within your budget. We can help you create original and engaging ad copy that helps your cosmetic surgeons get noticed and drives patients to want to find out more. Then we launch the plan and consistently monitor the activity, redefining the strategy when necessary.

Content Marketing
Social Media Experts

Tapping into Social Media

While creating PPC campaigns for Google is important, Cardinal goes above and beyond by tapping into the power of social networking. We build PPC campaigns for Facebook and other social media platforms where your potential patients are going for information. Since social media networking is all about building trust, we keep the PPC messaging consistent, informative, and entertaining across all platforms.

Regular PPC Assessments

Whether you want to form a PPC campaign from scratch or have one already in place that needs a bit of fine tuning to produce results, Cardinal can take what you have and do a bit of tweaking and testing to get it to where it attracts- and converts- new patients.

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Full Service Agency Partner

PPC Budget Management

Since there is a cost to Pay-Per-Click advertising, Cardinal is cognizant of how your digital advertising dollars are spent. We first do some keyword research to figure out which ones are most effective for your plastic surgery practice, but then Cardinal PPC specialists monitor- and perhaps adjust- your ad campaigns along the way to make sure they are producing the best results.

Tracking Conversions

The purpose of setting up a PPC ad campaign is to get noticed and ultimately get new patients, so Cardinal PPC management experts ensure that your ad campaigns are set up properly and working through to the end. From the first online impression to booking an appointment- we track everything to see what’s working and what people are responding to.

Conversion Tracking

Cardinal Specializes in
Plastic Surgery PPC Management

Cardinal’s Plastic Surgery PPC management experts are skilled at creating customized SEO strategies that are catered to your specialty. Our focus on search engine optimization, targeted advertising, and increasing brand awareness can be the catalyst to expand your patient base.

“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”

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The State of Healthcare Marketing In 2021 Survey Report

To gain a better understanding of the current state of healthcare marketing, we surveyed more than 100 healthcare marketers and executives to learn how they’re navigating the post-pandemic world.

Download the full report to learn their top marketing priorities, challenges, and investments and what you need to do to stay competitive and grow your healthcare organization.

Cardinal’s Proprietary Marketing Technology Benefits:

Double Patient Volume

Double Your Patient Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.

Executive Level Reporting

Executive Level Reporting

Give your bosses the type of analytical reporting that they didn’t even know was possible. No longer do you have to report on cost per lead. With Lead Stream, you will now be able to report on the Cost Per Patient marketing…and show the ROI.

Patient Stream

Innovative Healthcare SEO & Digital Marketing Blog Articles

7 Proven Tips to Improve Facebook Ads for Plastic Surgery

The decision to get plastic surgery usually takes some time. Prospective patients need to be nurtured—they need to see services, pricing, and reputation that align with the kind of results they’re looking for. And one of the best ways to reach and nurture prospective clients is through Facebook.

How to Use SEO to Grow Your Plastic Surgery Practice

The beginning of the patient journey boils down to: a “prospect” picks up their smartphone and searches Google. What exactly do they search for? Maybe it’s a specific type of plastic surgery in their city—an “Atlanta tummy tuck,” for example. A “Pacific Beach breast reduction surgeon.” Or maybe they type in a longer-form query to get more in-depth information about a particular procedure they’re considering (“how long does breast augmentation recovery take?”).

PPC Best Practices Plastic Surgeons Can Use to Get More Leads

Daily health-related searches total 70,000 a minute. That’s more than a billion healthcare-related searches a day. Plastic surgeons, listen up. With that many prospective patients looking for care, it’s no surprise that the top spots on search engine results pages (SERPs) are very competitive. No matter how large or small your plastic surgery practice is, you’re likely battling it out with other practices, vendors selling to hospitals, and even health insurance companies.

Ready to Rise Up on the Internet?

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