When finding hospice care for your loved one, you only want the best caregivers in the area. Our renowned hospice care PPC management company helps your services get noticed.

People who want their loved ones to be comfortable in the final stages of their life go to the internet to find hospice care that they trust. How well does yours stand out?

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Hospice Clients Who Trust Us

Abode Healthcare
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Centers Healthcare

Hospice Client Case Studies

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Centers Case Study
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Unfortunately, when people face a life-limiting illness, they naturally want to spend the final stages of it in the comfort of their own home. However, many times their advanced health issues get in the way of them living comfortably on their own and they may need professional healthcare or nursing more often than what the average person can provide.Therefore, those battling an advanced disease only want the best care from trustworthy, respectable caretakers who also give them the freedom to live out their best life.

With our aging population and prevalence of life-threatening diseases, more than 65 percent of U.S. citizens spend their last stage of life in hospice. Their families invest in services including everything from routine and continuous home care to general inpatient or respite care. And considering that 1.6 million Americans enter hospice care per year, this creates an opportunity for your caregivers to help people live life to their fullest while they still can.

Location and positive reviews mean everything to a family member looking for hospice care for their loved one and most people start with the internet to find out who they can trust. And due to the explosive growth of the internet, using traditional marketing methods aren’t as effective as they used to be. This means that as a hospice care provider, it’s vital to have a presence on the internet so that those that need your help can easily find you, making it a win-win for both parties.

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Hospice Care SEO Agency

The fastest, most efficient way to reach your target demographic is by implementing a solid PPC strategy that effectively reaches potential patients in your locale. However, if you don’t know what you’re doing, then getting to the top of the search engine results can be tricky. Fortunately, our hospice care PPC management company can help.

Our dedicated hospice care PPC professionals know exactly how to target the right keywords that attract new and qualified patients in your area by using informative and relatable ad copy that ends up at the top of the search engine results and sets you apart from your competitors. On top of that, we will also optimize your website’s landing pages to make sure that they are easy to navigate for users and perhaps even implement interactive elements such as chat bots and data-gathering forms that are simple to understand and help build a relationship with your target demographic.

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Save Money by Tapping into Our Expertise

It’s been proven that using the internet to promote your hospice care services is a cheaper and more efficient way to reach new patients over traditional marketing methods such as taking out a print ad or paying commissions to a referral agency. And in a recent study, 46 percent of people who are online Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results.

This tells us that a PPC campaign done right is an easy, effective way to get to the top of the SERPs and noticed by the people who are looking for hospice care right away. But unfortunately, it can cost more time and money trying to figure it out yourself then partnering with professional PPC experts. Let us help you make it worthwhile for those wanting to live out their remaining years comfortably as well as bringing in some revenue for you.

Igniting Your Growth with Cardinal

Leverage our hospice care digital marketing solutions to get more patients
by tapping into our PPC management expertise that focuses on:

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Ads That Get Noticed

You’ve done all of the hard work to build up a great hospice care business, so now it’s time to partner up with an equally great PPC management company that knows how to create ad copy that engages the right demographic and provides comfort for people in the final stages of their life.

A Focus on Keyword Research

After learning more about your hospice care and its goals, Cardinal PPC experts dive right in to find the keywords and terms that most pertain to your business as well as fits within your budget. Then we launch the plan and consistently monitor the activity, redefining the strategy when necessary.

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Tapping into Social Media

While creating PPC campaigns for Google is important, Cardinal goes above and beyond by tapping into the power of social networking. We build PPC campaigns for Facebook and other social media platforms where your potential patients are going for information. Since social media networking is all about building trust, we keep the PPC messaging consistent, informative, and engaging across all platforms.

Regular PPC Assessments

Whether you want to form a PPC campaign from scratch or have one already in place that needs a bit of fine tuning to produce results, Cardinal can take what you have and do a bit of tweaking and testing to get it to where it attracts new patients.

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PPC Budget Management

Since there is a cost to Pay-Per-Click advertising, Cardinal is cognizant of how your digital advertising dollars are spent. We first do some keyword research to figure out which ones are most effective for your assisted living home, but then Cardinal PPC specialists monitor- and perhaps adjust- your ad campaigns along the way to make sure they are producing the best results.

Tracking Conversions

The purpose of setting up a PPC ad campaign is to get noticed and ultimately get people the help they need, so Cardinal PPC management experts ensure that your ad campaigns are set up properly and working through to the end. From the first impression to booking an appointment- we track everything to see what’s working and what people are responding to.

Content Marketing

Cardinal Specializes in
Hospice Care PPC Management

Cardinal’s hospice care PPC management experts are skilled at creating customized SEO strategies that are catered to your specialty. Our focus on search engine optimization, targeted advertising, and increasing brand awareness can be the catalyst to expanding your patient base.

“Cardinal’s competitors constantly try to get us to switch to them.
We are not interested in switching.”

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Cardinal’s Proprietary Marketing Technology Benefits:

Double Patient Volume

Double Your Patient Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value patients.

Executive Level Reporting

Executive Level Reporting

Give your bosses the type of analytical reporting that they didn’t even know was possible. No longer do you have to report on cost per lead. With Patient Stream, you will now be able to report on the Cost Per Patient marketing…and show the ROI.

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Healthcare Survey Report

The State of Healthcare Marketing 2022

Explore the findings from our annual survey of healthcare marketers. This year’s report reveals notable insights around high-priority investments, post-pandemic challenges, and channels of choice for new patient acquisition.

Healthcare Marketing Blog Articles

2022 Senior Care Marketing Trends to Watch

Each year, we take an in-depth look at the most important digital marketing trends for the senior care industry. How is senior care marketing changing? What digital marketing strategies are most effective at reaching the senior population and their families? To engage prospects and keep pace with your competitors, read this blog post.

Complete Guide to Digital Marketing for Senior Care

I was recently asked by a marketer at a senior care provider (and prospective client) if they need PPC advertising. My answer was an emphatic yes. In some form or another, PPC can be a critical part of your broader digital marketing strategy and help you capture demand and build your lead pipeline.

Guide to PPC Best Practices for Senior Care

I was recently asked by a marketer at a senior care provider (and prospective client) if they need PPC advertising. My answer was an emphatic yes. In some form or another, PPC can be a critical part of your broader digital marketing strategy and help you capture demand and build your lead pipeline.

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