Hospitals’ Most Trusted Facebook Advertising Agency

Drive Demand With Patient-Centric Facebook Advertising Strategies

We create custom Facebook ads that bolster your patient pipeline and lower your CPAs while we’re at it.

Request A Free Proposal
Social Media For Strategic Growth

Custom Facebook Campaigns For Multi-Location Hospital Systems

Your patients are spending time on Facebook. We help you meet them where they are via targeted Facebook campaigns that build demand early by connecting with patients at each stage of the sales funnel. 

Read More Case Studies
Find Patients In Their Favorite Corner Of The Internet

Why Cardinal’s Custom Facebook Strategies Convert

Our Advertising Strategy Spans The Full Funnel

We intimately understand how your patients move through the sales journey. That’s why we develop targeted ad content that resonates with your patients no matter where they are in the funnel. This generates more high-quality leads at a lower cost, stamping down CPAs while keeping your hospital’s pipeline full.

 

We Create Social Ads Your Audience Loves

Cardinal employs patient-centric messaging strategies and creative to connect with them on an intimate level. Our ads speak directly to their desires and pain points, creating a holistic solution to their needs that sparks their interest and attention.

We’re Performance-Driven

We don’t just create advertisements that look pretty on a web page. Those ads convert and lead paying patients directly to your hospital, helping you optimize revenue and boosting your return on advertising spend. 

Our Reports Are Holistic And Integrated

We pride ourselves in our transparent workflows and seamless collaboration with clients. You’ll always have full visibility into the performance of your social campaigns and access to all of your data in live dashboards that are updated in real-time. 

Show Up in the Channels Your Audience Uses Every Day

The statistics (and market potential) are stunning: 60% of Instagram users log in daily. There are more than one billion active users on Facebook every day. These are channels that no business can afford to ignore, including hospitals.

That’s where social media advertising comes in. Our team will set up targeted campaigns to that your prospective patients and partners see persuasive, conversion-optimized ads in the channels they use every day.

Facebook Ads for Hospitals

Create Ads That Engage and Build Demand

Reach Broader Audiences With Tailored Facebook Ads

Before we allocate any budget, our team conducts extensive research into your target audiences. We can get as granular as you want to, targeting audiences by location, demographic, and even search history. Our goal is to make sure we put the right ads in front of the right people to maximize conversions. This includes many popular channels, including Facebook, Twitter, and Instagram.

Rely on Regular Reporting and Spend Management

We make your ROI our top priority. To get the most bang for your buck, our team closely monitors social media advertising KPIs, reports to your team regularly, and refines our strategies accordingly. This includes A/B testing of ad copy and design, as well as any associated landing pages, to optimize for conversions.

Let’s Get Social

We’ll help you create results-driven Facebook ad campaigns that lead loyal, paying patients right to your front door. Get in touch with us to learn how!

Request Your Free Proposal
Hospital Paid Social Toolkit

We Fuel Growth With Strategic Facebook Ad Tactics

Funnel-Based Messaging Strategies

We deploy funnel-based nurture strategies to reach your patients with the right message—and at the right time and place. We create more complex, high acuity patient journeys, including remarketing to patients, to keep your funnel full while driving down costs.

Persuasive Copywriting

We’re all about copywriting that converts. Every single ad Cardinal creates for your hospital is crafted to inspire meaningful action in your patients, ultimately bringing more paying patients to your door while reducing CPAs.

Eye-popping Design

Our ad design not only catches attention but captures the hearts of the patients who matter most. No matter the medium, we’ll craft scroll-stopping creative that generates loyal patients, whether that’s in a single image, carousel, or video format.

Data-driven Creative Testing

We continuously monitor your Facebook ad performance to ensure you’re getting the highest ROI on your advertising spend. When we notice something isn’t working, we analyze, test, and improve.

HIPAA-Compliant Ads

Worried that your ads won’t be HIPAA compliant? Don’t be! We understand how to navigate every HIPAA regulation to ensure all your ads are compliant, so we can care for your advertising needs while respecting your patients’ privacy.

Post-Click Optimizations

We’ll help you supercharge conversions by aligning pre and post-click UX. User research and testing allow us to apply pre-click test learnings to your post-click landing page. We continue testing content, structure, and imagery across your post-click landing page and other key pages to convert clicks into booked patients.

Dynamic Creative Optimizations

We leverage DCO to enhance creative reporting and optimizations across the entire funnel, building real-time campaigns tailored to individual patients. We regularly test DCO components in rotation to create the best combination on the market and increase CVR.

Audience Enhancements And Optimization Strategies

We gauge how well different ads perform among various audience segments. Once we’ve determined performance by audience, we divide the top-performing ad set to continuously hone in on which audience resonates with which content.

Our investment in Cardinal is the best money we’ve spent this year by a mile! The team is incredibly fast-moving, communicative, and helpful; they’ve really become an extension of our team. Our partnership has made our growth stress-free.

Haley Jepson Marketing Manager
Get Started

Let Us Be Your Social Media Masterminds

Where else can you reach 1,000 people for less than $10 in ad spend? We’ll help you create a custom, engaging Facebook advertising campaign to generate high-quality leads and bring new patients to your business. Get in touch with us to find out how—simply fill out the form to get started!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.