SEO For High-Growth Physical Therapy Clinics

Healthcare Heroes, Meet Your SEO Squad.

Supercharge Growth With Powerful Multi-location SEO Strategies.

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SEO To Ignite Growth

The Strategic Growth Partner Helping Multi-location Organizations Rank

As the #1 SEO agency in healthcare, we’ve helped hundreds of physical therapy providers, treatment centers, nursing facilities, and specialty practices achieve higher search rankings and generate new patients.

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Growth-Oriented SEO

Cardinal’s SEO Services Stand Out From The Physical Therapy Crowd

Scalable SEO Strategies

We’ve helped some of the nation’s largest healthcare providers scale their SEO strategies to new locations and markets. Through complex mergers and acquisitions or de novos, we ensure your brand achieves top rankings and a steady pipeline of organic leads.

Future-Forward Search

At Cardinal, we don’t react to trends; we predict them. We strategically position our physical therapy clients to capture future demand with comprehensive search landscape analyses and a blue-ocean approach to creating uncontested growth opportunities.

Full-funnel Healthcare Keyword Strategies

We know physical therapy like the back of our hands and have a deep understanding of motivations and intent across the entire patient journey. This enables us to develop full-funnel keyword and content strategies that not only nurture prospects but get them to convert.

Roadmaps & Ranking Forecasting

Marketing fluff doesn’t fly at Cardinal. We’re all about proven, bespoke SEO strategies that increase rankings and drive organic traffic. You’ll always have full access to roadmaps, reports, and KPIs that forecast rankings for maximum transparency.

Physical Therapy Needs a Solid Web Presence

When people are desperate to find a physical therapist that can help them relieve their pain and regain their full mobility, the first place they go to is the internet. Studies show that 83 percent of people go online to look up health information for either themselves or someone in their family and a whopping 15,895 searches are using the keyword “physical therapy near me” per month. People also search “physical therapy” around 91,000 times per month making the competition for that keyword incredibly high.There’s clearly a need for physical therapists as the current population gets older and more of the people get involved in sports, but that also brings a lot of competition in the physical therapy world. This means that if your physical therapy practice is not on the first page of the search engine results, then potential patients are unlikely to find you.

Therefore, if you are looking to bring in more patients you need to have a great website and have a solid presence in the search engine results pages to be able to point patients towards it to show them that you exist. By partnering with a renowned physical therapy SEO management agency like us, you can stand out from your competitors by using specific keywords that target qualified leads that make you more relatable for those that need your expertise in diagnosing and treating people with mobility issues. Cardinal’s SEO strategies make sure that patients get the help they need, and in return you get more booked appointments (leading to increased revenue) by gently leading people to your website over your competitors’. That’s what makes SEO so powerful and an essential component of digital marketing that no business can afford to overlook.

SEO for Physical Therapy

Local SEO Strategies so Patients Find Your Brand First

Boost Your Profits

Just like building up your physical therapy practice with great physicians, building up your web presence and patient base takes work. We admit that it takes time and money to invest in successful SEO tactics but give it 6 months and you’ll be like most of our Cardinal clients who stay with us for years.

Analytics at Your Fingertips

We take pride in providing you thoughtful monthly reports with relevant KPIs right at your fingertips, but you will also have access to our proprietary software interface with details about your campaigns. Cardinal’s SEO experts are also just a phone call away anytime for updates.

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Higher rankings, right at your fingertips. Grow your physical therapy with proven SEO strategies.

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Physical Therapy SEO Tools

Our Search Engine Optimization Tactics

Organic Landscape & Competitor Assessment

Think of this as your preliminary SEO wellness check-up. We start by analyzing your physical therapy SEO as-is, conducting assessments to compare your current rankings to your competitors’, discover your traffic share percentage, and collect backlink profiles.

Local SEO at Scale

At its core, healthcare is a local service. So, how do you develop local SEO strategies for dozens or hundreds of locations? You need an organized and scalable SEO strategy if you want to reach patients across markets. We have deep experience managing the complexities of scaling local SEO strategies from 20 locations to more than 500

Multi-location Citation Management

Citations are a critical ranking factor for local search, and they can get messy as you scale. We ensure your business is listed accurately in each of your growing markets, enabling referral traffic and ultimately earning real estate on Google’s first page.

Entity-based SEO Strategies

As user queries become more unique, Google uses entities to match user intent to results—even when the keywords aren’t an exact match. We help you identify the core concepts that prospective patients are searching for. These insights become the foundation for high-ranking content strategies and ensure you show up in results.

Strategic Link Building

Some agencies will acquire backlinks from who-knows-where and point them to your site willy-nilly. Not us. We strategically source high-quality backlinks from high DA websites, injecting your site with the quality and reliability that prospective patients–and Google–will trust.

Full-funnel Content Strategy

From treatment pages to blogs to everything in between, we’re experts at producing empathetic, human-centered content that’s aligned to meet the needs of your patients at every step of the funnel. This includes authoritative content for condition and treatment pages, as well as helpful blog content.

Site Architecture Optimizations

Need a new website? No problem. Want to clean up your old one? Can do. Thinking of merging sites together? Yes, we can do that— well, you get the point. No matter what the ask, we ensure your site is properly structured to make it easy for both users to navigate and Google to crawl.

Scalable Technical SEO

Cardinal believes in creating scalable website structures that set you up for long-term success. This scalable technical framework ensures your content gets discovered, crawled, indexed, and ranked at a much faster rate.

Our investment in Cardinal is the best money we’ve spent this year by a mile! The team is incredibly fast-moving, communicative, and helpful; they’ve really become an extension of our team. Our partnership has made our growth stress-free.

Haley Jepson Marketing Manager
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The SEO Specialists Will See You Now.

Ready to watch your rankings shoot through the roof? Get in touch and discover how we can help you scale with SEO fit for your growth needs. Fill out this form to get started!

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