How to Nurture Patients with Omnichannel Marketing

Build meaningful relationships with patients using omnichannel marketing

Omnichannel marketing is an effective way to nurture patients during these uncertain times. Learn how it can help you build and maintain meaningful relationships with patients that will ensure they turn to you when they’re ready to seek care.

Watch the event and learn how omnichannel marketing can help you connect with healthcare consumers and persuade them to choose your organization.

You’ll learn:

  • How the healthcare consumer has changed
  • What omnichannel marketing is and why it’s effective today
  • How SEO, Display, Facebook Ads, and email marketing work together to nurture patients
  • The tools and technologies essential for seamless omnichannel experiences
  • How to get the data you need for closed-loop reporting

About the Speakers

Alex Memberillo
Cardinal Digital Marketing

Alex Membrillo is the CEO of Cardinal, a digital marketing agency focused on growing multi-location healthcare practices. His work as CEO of Cardinal also recently earned him the honor of being selected as a member of the 2018 Top 40 Under 40 list by Georgia State University as well as 2015 and 2016 Top 20 Entrepreneur of metro Atlanta by TiE Atlanta.

Matt Kelly
Account Executive ,
Salesforce Marketing Cloud – Health & Life Sciences

Matt Kelly’s background in electronic health record companies paved the foundation for his success at Salesforce Marketing Cloud on the Health & Life Sciences side.  At Salesforce, Matt believes that helping providers communicate with patients helps them understand the complexity that healthcare can offer. Matt helps influence the way patients receive information through Salesforce, which is how he decided this was the right place to be.

Lauren Leone
Lauren Leone
SVP Healthcare Marketing,
Cardinal Digital Marketing

As Senior Vice President of Healthcare Marketing, Lauren Leone collaborates with clients to set strategic direction, identify new growth opportunities, and lead campaign execution. She has more than nine years of experience in developing multi-channel digital marketing strategies for multi-location healthcare organizations that encompass search engine optimization, digital advertising, and reputation management. Lauren has managed multi-million-dollar marketing budgets for national healthcare brands like Tenet Health’s Urgent Care Division, DentalOne Partners, LifeStance Health, and Sage Dental.

Clients We Ignite Growth In

What Attendees Have Said:

“It was an honest conversation. No one tried to push a certain product.”

“Everything discussed was brought back full circle.”

“Best webinar I’ve listened to
in a long time!”

Who We Are

About Cardinal

For more than a decade, Cardinal Digital Marketing has partnered with some of the most recognizable healthcare brands in the country, helping these multi-location organizations strengthen their brand and broaden their reach through innovative SEO and PPC strategies.

Be In The Know To Grow!

Your Healthcare Marketing Resource Hub

Dive into our blogs, podcasts, videos, guides, and more for deeper insights into the world of healthcare marketing.

Visit Cardinal’s Healthcare Marketing Blog

Stay up to date on the latest healthcare marketing trends by visiting Cardinal’s healthcare marketing blog. We publish 3-5 articles each month on SEO best practices, PPC advertising, reputation management, and content marketing.

Take a look at these popular articles:

Listen to the Ignite Digital Marketing Podcast

Tune in to the Ignite Digital Marketing Podcast and hear how the world’s leading healthcare marketers are growing their medical practices through innovative digital marketing strategies.

Ignite is available on all major platforms:

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Great partnerships start with great discoveries. We start with your business goals and budget, and then help you find the right digital marketing strategy to fuel growth.

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