Webinar

How LifeStance Health Grew to 500+ Locations

Hear From The Marketing Powerhouse Behind LifeStance’s Explosive Growth

Since 2017, LifeStance Health has been reimagining mental health and now helps patients across 31 states at over 500 centers. To support their growth objectives, they needed a “repeatable” digital framework that could quickly spin up new regional brands, improve organic visibility across markets, and drive new patient acquisition.

Hear from Ashley Anderson, Senior Vice President of Marketing, and Joleen Shueh, Director of Growth, at LifeStance on the digital marketing strategies that have been instrumental in fueling LifeStance’s explosive growth.

Watch the on-demand event to get the strategies that will help you engage consumers, measure marketing ROI, and drive growth at your healthcare organization.

They discuss:

  • Best practices for consolidating regional brands and building brand equity
  • Building a best-in-class marketing team
  • How to scale digital marketing to keep pace with acquisitions
  • Digital marketing channels instrumental to rapid growth
  • Building an integrated martech stack that can scale
  • How to leverage data to improve marketing performance and ROI

About the Speakers

Ashley Anderson
SVP Marketing,
LifeStance Health

Ashley Anderson is the Senior Vice President of Marketing at LifeStance Health, one of the nation’s largest mental health providers. She’s passionate about destigmatizing mental health and reimagining how patients receive care.  She’s built Lifestance’s in-house marketing function from the ground up and has helped propel growth to over 450 locations.

She has an impressive track record in digital marketing and was recently named as one of Ad Age’s 2021 40 Under 40 honorees. Before LifeStance, she spent over ten years in the agency world and has deep experience in consumer goods, bringing innovative ideas to the healthcare industry.

Joleen Shueh
Director of Growth,
LifeStance Health

As the Vice President, Senior Director of Media and Analytics at Smile Doctors, Jacqueline Ruma has helped the organization scale to more than 200 locations through creative media strategies rooted in data. Ruma has over 15 years of experience developing digital marketing and media strategies that positively impact business results. Her agency background and experience in consumer goods bring a fresh perspective to the healthcare industry, where consumerization is dramatically changing the way brands connect to patients.

Lauren Leone
Lauren Leone
SVP Healthcare Marketing,
Cardinal Digital Marketing

As Senior Vice President of Healthcare Marketing, Lauren Leone collaborates with clients to set strategic direction, identify new growth opportunities, and lead campaign execution. She has more than nine years of experience in developing multi-channel digital marketing strategies for multi-location healthcare organizations that encompass search engine optimization, digital advertising, and reputation management. Lauren has managed multi-million-dollar marketing budgets for national healthcare brands like Tenet Health’s Urgent Care Division, DentalOne Partners, LifeStance Health, and Sage Dental.

What Attendees Have Said:

“It was an honest conversation. No one tried to push a certain product.”

“Everything discussed was brought back full circle.”

“Best webinar I’ve listened to
in a long time!”

Who We Are

About Cardinal Digital Marketing

For more than a decade, Cardinal Digital Marketing has partnered with some of the most recognizable healthcare brands in the country, helping these multi-location organizations reach and convert more patients through innovative performance marketing strategies.

Be In The Know To Grow!

Your Healthcare Marketing Resource Hub

Dive into our blogs, podcasts, videos, guides, and more for deeper insights into the world of healthcare marketing.

Visit Cardinal’s Healthcare Marketing Blog

Stay up to date on the latest healthcare marketing trends by visiting Cardinal’s healthcare marketing blog. We publish 3-5 articles each month on SEO best practices, PPC advertising, reputation management, and content marketing.

Take a look at these popular articles:

Listen to the Ignite Digital Marketing Podcast

Tune in to the Ignite Digital Marketing Podcast and hear how the world’s leading healthcare marketers are growing their medical practices through innovative digital marketing strategies.

Ignite is available on all major platforms:

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