Looking to Enroll More Students? Partner with a Top-Notch Higher Education PPC Management Company to Get Results

Let this renowned College PPC team do its magic to connect you
with your ideal students using proven SEO and Pay-Per-Click techniques

Clients That Trust Us:

Universities Higher Education Digital Marketing Clients
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See Our Work In Action

Trinity school logo

12%
increase in
applications in Q1

4.92%
conversion
rate

JM Logo

75%
decrease in cost
per lead

over
10 months

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Ignite Your Growth with Cardinal

Leverage Cardinal’s higher education digital marketing solutions to grow your
university’s student base by tapping into our PPC management expertise that focuses on:

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Ads That Get Noticed
You’ve done all of the hard work to create a stellar higher learning facility, so now it’s time to partner up with a stellar PPC management company that knows how to create text that engages the right demographic and provides the information future students need to succeed in life.

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A Focus on Keyword Research
After learning more about your college and its goals, Cardinal PPC experts dive right in to find the keywords and terms that most pertain to your business as well as fits within your budget. Then we launch the plan and consistently monitor the activity, redefining the strategy when necessary.

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Tapping into Social Media
While creating PPC campaigns for Google is important, Cardinal goes above and beyond by tapping into the power of social networking. We build PPC campaigns for Facebook and other social media platforms where your potential students are going for information. Since social media networking is all about building trust, we keep the PPC messaging consistent, informative, and entertaining across all platforms.

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Regular PPC Assessments
Whether you want to form a PPC campaign from scratch or have one already in place that needs a bit of fine tuning to produce results, Cardinal can take what you have and do a bit of tweaking and testing to get it to where it attracts new students.

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PPC Budget Management
Since there is a cost to Pay-Per-Click advertising, Cardinal is cognizant of how your digital advertising dollars are spent. We first do some keyword research to figure out which ones are most effective for your college, but then Cardinal PPC specialists monitor- and perhaps adjust- your ad campaigns along the way to make sure they are producing the best results.

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Tracking Conversions
The purpose of setting up a PPC ad campaign is to get noticed and ultimately get new students, so Cardinal PPC management experts ensure that your ad campaigns are set up properly and working through to the end. From the first impression to signing up for a class or a semester- we track everything to see what’s working and what students are responding to.

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Paid Media for Universities

Whether you are looking to attract students who recently finished high school and want to continue their education or adults who are yearning to get the knowledge they need for a chance at better opportunities, there’s usually one place they go to first to start the process – the internet.

Therefore, as a higher education institution, you want to be sure that they can find your courses on Google, Yahoo, and other major search engines. This is one of the primary ways that students find top universities and colleges that fit their needs- and only the colleges on the first page of the search engine results get noticed.

PAid Media Services for Universities
More Leads for Your University with Our PPC Services

Paid Media = Leads

Our comprehensive higher education PPC management strategies make sure those students find your website in search results over your competitors.

That’s what makes SEO so powerful.

And coordinating PPC advertising along with your SEO efforts is an essential component of digital marketing that no business can afford to overlook.

Find and Attract New Students to Your University

Around 20 million students are enrolling in colleges in the 2019-20 school year to pursue an Associate’s degree, Bachelor’s degree, Master’s, PhD, or to obtain a certificate, and as a higher education institution you want to be the driving force to helping students pursue their dreams.

And do you know where they go to find the courses and education they need? Online. Therefore, if you are looking for new students, then Cardinal’s dedicated team of higher education PPC Management experts can help your college stand out by creating brand awareness and driving perspective students to your university.

Attract New Students with Cardinal's PPC Management
Digita Marketing and PPC Management for Higher Education

Digital Marketing and PPC Management For Colleges and Universities

We all know that more education leads to better opportunities in life and can open the door to earning more money to help boost your quality of life. Whether someone wants to become a doctor, a lawyer, or pick up a vocation that simply offers more stability, colleges and universities help make those dreams come to life.

However, in order to attract students to your college and help them find the courses that they’re looking for, you have to be online. Fortunately, Cardinal’s higher education PPC management team is committed to designing customized SEO, PPC, and social strategies that drive results- and new students- to your university.

Cardinal Specializes in Higher Education PPC Management

Cardinal’s higher education PPC management experts are skilled at creating customized SEO
strategies that are catered to your college. Our focus on search engine optimization, targeted
advertising, and increasing brand awareness can be the catalyst to expand your student base.

Our Clients Love Us

“Cardinal’s competitors constantly try to get us to switch to them. We are not interested in switching.”

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Cardinal’s Proprietary Marketing Technology Student Stream’s Benefits:

Double Your Student Volume for the Same Spend

Dump the campaigns that don’t generate returns. Our AI based marketing platform automatically optimizes towards the campaigns that are driving high value students.

Modernize Marketing

Executive Level Reporting

Give your bosses the type of analytical reporting that they didn’t even know was possible. No longer do you have to report on cost per lead. With Student Stream, you will now be able to report on the Cost Per Student marketing…and show the ROI.

Leadstream Benefits
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Cardinal Yelp Five Stars

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