“Sharks in a tornado. Sharknado. Simply stunning.” This quote from Syfy’s recent hit, “Sharknado,” pretty much sums up the movie’s collective social media reaction, which as it turns out, has…

Discovering Your Media Trifecta Converged Media is the combination of your paid, owned, and earned media.  Which begs the question: what is P.O.E. (paid, owned, and earned media)? Paid Media…

On Sunday, it was announced that Yahoo had finally reached an agreement to buy the popular social media platform Tumblr. Rumored since the beginning of May, the acquisition was made…

Human Factors In today’s world where people are finding businesses through the internet, it goes without saying that interactive digital marketing and user experience design are increasingly important. When designing…

Competition This one should come as no surprise. It is the reason branding came to exist in the first place! Of course today the competition is much, much, stiffer, especially…

And the Album of the Year goes to… Mumford & Sons album “Babel” was the winner. Just by looking at the social media following of all the nominees that were…

There is nothing like a good natured debate, unless of course it involves Apple and Android devices, their operating systems, or any peripheral even remotely related to one of these…

Did you make any resolutions for the new year? At Cardinal, we each took the time to set some individual goals, both professional and personal. These goals range from giving…

It’s no secret around the office that I love Google+, and it was with a heavy heart that I recently agreed to hand over our company’s Google+ page to our…