Marketing for Lawyers – A How-To for Your Google My Business Page

There are dozens of components that make up a solid SEO strategy for a law firm, but perhaps one of the easiest – yet most important – steps you can…

lawyer with clients

How Lawyers Can Use the Avvo Directory to Build their Client Base

Seattle-based Avvo was launched by lawyer Mark Britton as a way to help folks easily and quickly find a lawyer. Users hop onto Avvo and, voila, they gain instant access…

A Lawyer’s Guide to Reputation Management

In fact, statistics from BrightLocal show that: 80% of consumers trust online reviews as much as personal recommendations 60% of consumers need to read four or more reviews to perform…

seo results

SEO Briefs: How Lawyers and Law Firms Can Rank High on Google

Making sure your law firm is easily found online should be one of your biggest areas of focus for your marketing efforts. But that’s certainly easier said than done. While…

Law Firm PR: Building Quality Links to Expand Your Reach

Sure, on-site SEO strategies (such as creating optimized content) helps Google know you offer something of value, but it can only take you so far. Offsite SEO, or link building,…

Enhancing the Facebook Video Ad experience to grow your law firm’s reach

Fact: Facebook receives over 4 billion video views per day. Clearly, there’s a demand for videos in any legal marketing strategy, but today’s video ad experience is far from perfect.…

Digital Marketing Tips for Lawyers & Law Firms

But regardless of the complexity of digital marketing for law firms, one thing’s for certain: if you want your law firm to get more traffic, leads and clients, then you…

Law Firm Marketing 101: 3 Tips to Lower Your PPC Costs

And that’s just Bing, which is typically less expensive than AdWords. On AdWords, it’s not uncommon to find law firms spending upwards of $50,000 per month on PPC. Paid advertising…

4 Tips on How Twitter Can Become a Valuable Marketing Tool for Your Law Firm

Law firm marketing is key toward continuing your growth, but the last thing you want to do is come across pushy or sales-y. So, you turn to tried-and-true strategies like…

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