Recent reports suggest rumors that Yahoo is taking measures to get themselves back in the search game. Marissa Mayer, Yahoo CEO, has taken lead on two projects with the aim…

Last month, Google announced its newest ad unit, still in early beta, to enter the display network. The big reveal: +Post Ads. But what are they exactly? Well, let’s go…

If you opened up your website in Firefox or Chrome over the weekend, you may have been pleasantly (or unpleasantly) surprised to find that the Google PageRank tool , which…

TED (Technology, Entertainment, Design) talks are famous for bringing together key figures that are shaping the world’s future: and that’s exactly what Munich based entrepreneur Marcus Tandler discussed in his…

There is a lot of buzz around the newest experiment that Google is running with ad placement, which could change the way the SERPs are displayed. Just this week Google…

Zombies have slowly but surely taken over our lives! Metaphorical zombies, that is. Now that the hit TV series “The Walking Dead” is FINALLY back for its fourth season, I’ve…

It’s no secret these days that SEO and blogging go hand-in-hand. We’ve always known that regular updates and fresh content are good for SEO, and blogging is a more natural…

The Email Marketing Apocalypse? The new Gmail tabs layout has many email marketers questioning their future. While the change certainly raises some questions, this is certainly not the end of…

Discovering Your Media Trifecta Converged Media is the combination of your paid, owned, and earned media.  Which begs the question: what is P.O.E. (paid, owned, and earned media)? Paid Media…