IDEAS & INNOVATION

In today’s ever-evolving digital world, information travels lightning fast. One bad review, tweet, or Facebook post can create a PR nightmare. If mishandled, a company’s response to negative online reviews…

Last month, Google announced its newest ad unit, still in early beta, to enter the display network. The big reveal: +Post Ads. But what are they exactly? Well, let’s go…

Search Engine Optimization (SEO) as defined by Wikipedia “is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.” Visibility is often seen…

You may have notices that some Google+ Business pages have a little check badge to the right of their logo. What does that mean? Small as it may seem, that…

As Miley Cyrus displayed a new purpose for foam fingers, I, along with masses of millennials, had only turned on the MTV Video Music Awards (VMAs) for one reason: *NSYNC.…

Zombies have slowly but surely taken over our lives! Metaphorical zombies, that is. Now that the hit TV series “The Walking Dead” is FINALLY back for its fourth season, I’ve…

“Sharks in a tornado. Sharknado. Simply stunning.” This quote from Syfy’s recent hit, “Sharknado,” pretty much sums up the movie’s collective social media reaction, which as it turns out, has…

For those who didn’t watch the 2013 MTV Video Music Awards (VMAs) on Sunday night, you missed quite the show. By now, however, it’s nearly impossible to not have caught…

As season three of our favorite show, Game of Thrones, comes to an end, we were wondering what it would be like if the search engines were in an episode…