IDEAS & INNOVATION

Sharing our expertise to help drive your results.

Employee Engagement: What is it & Why Does it Matter?

When you work at an agency, you quickly learn that we exist in a fast-paced and oftentimes hectic environment. Depending on the size of your company, you may do lots…

To Do Good SEO, It’s Going to Cost You

To do great SEO in today’s online landscape, it is going to cost you two things: time and money. The strategies used to get results from SEO have changed drastically…

Do You Own Your Website? (Part 4: Social Media and Business Listings)

This is the fourth and final part of a 4-part series explaining the importance of maintaining ownership of your various web properties and how to keep them under your control.…

Do You Own Your Website? (Part 3: Google Analytics)

This is part 3 of a 4-part series explaining the importance of maintaining ownership of your various web properties and how to keep them under your control. This section will…

Do You Own Your Website? (Part 2: Site Files, Databases & Hosting)

This is part 2 of a 4-part series explaining the importance of maintaining ownership of your various web properties and how to keep them under your control. This section will…

Do You Own Your Website? (Part 1: Your Domain Name)

This is part 1 of a 4-part series explaining the importance of maintaining ownership of your various web properties and how to keep them under your control. This section will…

Do You Own Your Website? (Intro)

As the Director of Design & Development here at Cardinal Digital Marketing, I often find myself working with other web companies on behalf of our clients. Typically, this is the…

What I learned at Disney World

I had heard for a long time that Disney World is a place of magic, a place where happiness knows no bounds.  While those are grand statements, they are understatements…

Public Speaking is Hard

Wow, when I agreed to speak at the American Marketing Association‘s Digital Series I had no idea what I would be in for.  I had never given a presentation that…

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